Reka bentuk The Treasure of Zbojniks Label Botol oleh Sasha Sharavarau ialah pemenang yang sangat dihormati bagi 2022 A' Design Award Emas yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.
EmasPembungkusan· 2022
The Treasure of Zbojniks Label Botol
oleh Sasha Sharavarau
Klien: St. Nicolaus (client company); Zbojnicka (brand)
Pemenang A' Design Award Emas dalam Kategori Pembungkusan
Pemenang Anugerah Yang Disahkan
Sahkan Status Anugerah untuk #127368Reka Bentuk
Mengenai The Treasure of Zbojniks Label Botol
The Treasure of Zbojniks ialah reka bentuk label untuk sulingan buah-buahan Zbojnicka. Zbojnicka dalam bahasa Slovak bermaksud kepunyaan seorang Zbojnik. Zbojnik ialah perompak yang mengambil bahagian dalam pemberontakan menentang sistem perhambaan tanah, dan masyarakat percaya bahawa mereka menyembunyikan harta karun di pergunungan Slovakia. Label ini mempersembahkan sulingan tersebut sebagai harta karun para Zbojnik. Gunung Velky Rozsutec dipaparkan di bahagian atas, dan ornamen Slovak dari pelbagai wilayah membingkai reka bentuk ini. Ilustrasi bergaya ukiran dicetak dalam dua warna pada kertas krim matte dengan tekstur yang lembut. Nama produk diaplikasikan dengan timbulan emas.
Pengiktirafan
Mengenai A' Design Award Emas
The Treasure of Zbojniks Label Botol ialah pemenang A' Design Award Emas, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk kelas pertama, menakjubkan dan cemerlang. Pemenang Emas ialah ciptaan yang sangat inovatif, berwawasan dan berkilau memukau yang mencerminkan kegeniusan, kebijaksanaan dan kepakaran pereka bentuknya. The Treasure of Zbojniks Label Botol diharapkan menjadi ciptaan yang sangat dipuji, perintis aliran dan monumental yang memberikan nilai tanpa tandingan. Reka bentuk pemenang A' Design Award Emas ini ialah projek yang menakjubkan dan disegani yang memberi manfaat besar kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. The Treasure of Zbojniks Label Botol mencetuskan perasaan keinginan yang kuat, membangkitkan semangat, menggalakkan kreativiti dan memukau kita.
Di Sebalik Reka Bentuk
Kit Akhbar
Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.
- Ciri-Ciri Unik
- Zbojnicka, in Slovak, means belonging to a Zbojnik. Zbojniks were robbers, who participated in insurgencies against serfdom, in a way, they were the Slovak Robin Hoods of the Middle Ages. People believed that they have hidden numerous treasures in the Slovak mountains. Zbojnicka distillates are the true treasure of Zbojniks - this was the main idea in design creation. Each element of the label has its significance and tells unique stories from Slovak folklore.
- Dimensi & Pembungkusan
- The dimensions of the bottle are 22cm x 10 cm x 6 cm (length x width x volume). The label size is 12 cm x 8 cm.
- Tag
- packaging, label design, print, Slovak folk culture, illustration, engraving, fruit distillates
- Teknologi Pengeluaran
- The label is printed on a glass bottle. Matte creme paper with a soft texture was chosen in order to evoke the feel of a natural and home-made product. The engraving-stylized illustrations create an impression of being transported into the past. The combination of Slovak ornaments from different regions enhances the image of a truly local, traditional product. The label is created in two colors, with only the name of the product, “Zbojnicka”, differing in terms of its colour and the printing technique. For it, gold embossing is used, which further associates the product with the treasures of Zbojniks.
- Cabaran Reka Bentuk
- The challenge was to create a unique and pronounced character and mood for the brand, to make the product distinguishable from its competitors, to attract attention to the product and facilitate a dialogue between the brand and the consumers, and at the same time to preserve and convey Slovak culture and traditions.
- Inspirasi
- People believed that Zbojniks have hidden their treasures on Velky Rozsutec mountain (this mountain is depicted at the top of the label). Traditionally, it is assumed that Zbojniks were hiding the gold stolen from the feudal lords in the mountains. But what else could be valuable for the mighty robbers? A good drink, of course, which is often valued more than any gold. The folk stories of Zbojniks - Slovak robbers - thus became the main source of inspiration for the label design.
- Tempoh Projek
- The project was launched on 1.4.2020 on the Slovak off-trade market (hypermarkets, supermarkets, wines & spirits shops, etc.).
- Aliran Operasi
- The work is displayed on the off-trade market (hypermarkets, supermarkets, wines & spirits shops, etc.). Due to its unique design and the story behind it, it manages to establish a dialogue between the the brand and the consumers, and at the same time, preserve and convey Slovak culture and traditions.
- Ahli Pasukan
- Art Director: Sasha Sharavarau (Amoth Studio)
Designer: Sasha Sharavarau (Amoth Studio)
Illustrator: Tania Sharavarava
Artworker: Robert Specian
Photography: Jose Sabino (Sabino Studio)
Client: St.Nicolaus - Kredit Imej
- Images #1-5
Art Director: Sasha Sharavarau (Amoth Studio)
Designer: Sasha Sharavarau (Amoth Studio)
Illustrator: Tania Sharavarava
Artworker: Robert Specian
Photography: Jose Sabino (Sabino Studio)
Ditaja
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