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LoveAmme TailorMade Pro 2 Pam Susu oleh Duane Lye Dun Wei

Reka bentuk LoveAmme TailorMade Pro 2 Pam Susu oleh Duane Lye Dun Wei ialah pemenang yang sangat dihormati bagi 2022 A' Design Award Besi yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Peranti Digital dan Elektronik.


BesiElektronik Pengguna· 2022

LoveAmme TailorMade Pro 2 Pam Susu

oleh Duane Lye Dun Wei

Klien: Kim Hin Innovation Labs

Pemenang A' Design Award Besi dalam Kategori Elektronik Pengguna

27,519

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #140313

Warna

Reka Bentuk

Mengenai LoveAmme TailorMade Pro 2 Pam Susu

TailorMade Pro 2, pam payudara berganda gred hospital terkecil dalam industri, dibuat senyap dan padat untuk dimuatkan ke dalam mana-mana beg yang ibu tidak pernah meninggalkan rumah tanpa. Ia direka untuk memaksimumkan hasil susu melalui pelbagai tetapan sedutan dan dengan menjaga keperluan emosi ibu semasa mengepam menggunakan lampu bercahaya lembut untuk ketenangan. Warna kelabu hangat dipilih kerana ia neutral jantina, memenuhi peranan sokongan seorang bapa semasa mengendalikan keperluan bayi di luar rumah. Semua aspek reka bentuk daripada estetika hinggalah berfungsi adalah berdasarkan maklum balas pengguna dan disokong oleh pakar laktasi.

Pengiktirafan

Mengenai A' Design Award Besi

LoveAmme TailorMade Pro 2 Pam Susu ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. LoveAmme TailorMade Pro 2 Pam Susu diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. LoveAmme TailorMade Pro 2 Pam Susu dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik
TailorMade Pro 2 is the smallest hospital-grade double breast pump in the industry. Silent and compact, it fits and harmonises easily with essentials in work bags a mother never leaves home without daily. It is designed with emotion, and engineered for personalised comfort and maximum milk yield through pulsating lights, proprietary programming of suction strength and frequency. All aspects of the design from aesthetics to function are based on user feedback and backed by lactation experts.
Dimensi & Pembungkusan
The overall size is 128mm(W) x 102mm(D) x 62mm(H)
Tag
LoveAmme TailorMade Pro 2, Double Electric Breast Pump, Breastfeeding, Maternity, Mother, Baby, Luxury, Lactation, Pregnant, Hospital Grade
Teknologi Pengeluaran
LoveAmme’s TailorMade Pro 2 offers personalised pumping programmes, well-engineered for comfort. With unprecedented flexibility of customising settings for each individual breast, mothers can now express milk faster, more thoroughly, and in greater comfort. TailorMade Pro 2 is specially designed by mums, for mums.
Cabaran Reka Bentuk
The creative challenge was to elevate the breast pump from a discreet utilitarian device to an iconic elegant accessory that consumers desire. Apart from the tangible solutions the breast pump utilises to achieve maximum milk yield, considerations for the more elusive emotional and psychological influences were explored and implemented. The manufacturing challenges include, matching the colour for the hidden display that lights up when the product is turned on, to the overall colour of the housing, addition of a pulsating light strip to aid in calming the mood and regulating breaths while pumping. All these while maintaining the dimensional and weight constraints for a compact and portable hospital grade breast pump.
Penyelidikan
The breast pump market is projected to surpass $1.5 Billion by 2025, fuelled by factors like heightened awareness among women pertaining to breastfeeding and the high population of working females. According to the Singapore Health Promotion Board, more than 53% of working mothers stop breastfeeding due to low breast milk supply, despite knowing that breastfeeding is the best form of feeding for a newborn. How might we reduce the number of working mothers who give up their breastfeeding journey, by providing solutions for their feeding problems that integrate with their working lifestyle?
Inspirasi
Many breast pumps in the market do not truly understand how challenging a mother’s breastfeeding journey can be, resulting in many bad experiences. As pumping becomes a daily routine for many months to come after giving birth, a breast pump quickly becomes a must-have accessory when leaving the home. For aesthetics, we went for understated elegance and wanted a breast pump that emulates the user’s individuality instead of being seen merely as a utilitarian device.
Tempoh Projek
The project started in June 2021 in Singapore and finished in March 2022 in Singapore.
Aliran Operasi
Follow the steps to use the LoveAmme TailorMade Pro 2 Breast Pump System:

Step 1: Assemble the expression kit to the breast pump.
Step 2: Gently tap and hold the power icon to power up the breast pump.
Step 3: From the touch interface, select which breast to set the setting for - the left breast, right breast or both breasts.
Step 4: Select suction frequency (Stimulation, Expression or Deep Expression) and suction power (power level 1 to 6).

Focus on the pulsating light to calm down and regulate breathing. The pulsating light strip is on by default and can be toggled on or off by preference.
Ahli Pasukan
Duane Lye Dun Wei
Lenny Cendrawasih
Rachel Ng Gi Gin
Pamela Tan Li Ann
Charlotte Lim Jingying
Pang Shu Xin
Diana Koh Su Hsien
Audrey Yeo Mey Nyen
Kredit Imej
Main Image: Creator Duane Lye Dun Wei, Product Shot, 2022.
Image #1: Creator Ng Gi Gin Rachel, Colour Options, 2022.
Image #2: Creator Duane Lye Dun Wei, Night Light Scene, 2022.
Image #3: Creator Lenny Cendrawasih, Bedside Scene, 2022.
Image #4: Photographer Lenny Cendrawasih, Product In Bag, 2022.
Video: Creator Duane Lye Dun Wei, KIL Night Light Sequence, 2022

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