Ings Fungsi Utama: Pembungkusan Penjagaan Kulit oleh Jason Chan - Offesc Design

Reka bentuk Ings Fungsi Utama: Pembungkusan Penjagaan Kulit oleh Jason Chan - Offesc Design ialah pemenang yang sangat dihormati bagi 2024 A' Design Award Besi yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.

BesiPembungkusan· 2024

Ings Fungsi Utama: Pembungkusan Penjagaan Kulit

oleh Jason Chan - Offesc Design

Klien: Ings Yingshu Group

Pemenang A' Design Award Besi dalam Kategori Pembungkusan

10,937

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #152173

Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

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Reka Bentuk

Mengenai Ings Fungsi Utama: Pembungkusan Penjagaan Kulit

Teks Buku: Ings ialah reka bentuk pembungkusan yang dicipta untuk satu siri produk penjagaan kulit. Reka bentuk ini menggunakan bentuk peluru sebagai metafora untuk mencapai lapisan kulit yang lebih dalam. Teknik seni bina mencipta persembahan multidimensi yang menzahirkan teknologi profesional jenama tersebut. Logo asal dipermudahkan supaya elemen jenama utama kekal jelas merentasi pelbagai jenis produk. Kotak kurier berzip yang bebas plastik menggantikan gam pelekat, kertas sarang lebah bersijil FSC menyediakan penyerapan hentakan, dan dakwat soya menyokong penguraian.

Pengiktirafan

Mengenai A' Design Award Besi

Ings Fungsi Utama: Pembungkusan Penjagaan Kulit ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Ings Fungsi Utama: Pembungkusan Penjagaan Kulit diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Ings Fungsi Utama: Pembungkusan Penjagaan Kulit dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Dimensi & Pembungkusan: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Tag: Love Self, Nature, Real, Science, Technology
Teknologi Pengeluaran: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Cabaran Reka Bentuk: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Penyelidikan: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Inspirasi: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Tempoh Projek: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Aliran Operasi: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Kredit Imej: Photographer Ings, shanghai, 2022