Ningxiahong Reign Title Botol Minuman Keras oleh Sunkiss Design Team

Reka bentuk Ningxiahong Reign Title Botol Minuman Keras oleh Sunkiss Design Team ialah pemenang yang sangat dihormati bagi 2020 A' Design Award Gangsa yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.

GangsaPembungkusan· 2020

Ningxiahong Reign Title Botol Minuman Keras

oleh Sunkiss Design Team

Klien: The Ningxiahong Wolfberry Liquor

Pemenang A' Design Award Gangsa dalam Kategori Pembungkusan

23,064

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #89801

Lawati Laman Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

Warna

Reka Bentuk

Mengenai Ningxiahong Reign Title Botol Minuman Keras

Gabungan "produk + kaligrafi + tajuk pemerintahan" mencipta identiti visual yang khas. Gelaran pemerintahan adalah perkataan yang baik yang memberikan harapan yang baik. Apabila diterapkan pada paket produk dalam bentuk kaligrafi, produk tersebut memiliki jejak budaya Cina klasik dan sifat sosial, dan berkat yang baik dari produk tersebut disampaikan kepada pengguna, sehingga pengguna lebih banyak berbicara tentang ketika minum .

Pengiktirafan

Mengenai A' Design Award Gangsa

Ningxiahong Reign Title Botol Minuman Keras ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Ningxiahong Reign Title Botol Minuman Keras diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Ningxiahong Reign Title Botol Minuman Keras memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Dimensi & Pembungkusan: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Tag: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Teknologi Pengeluaran: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Cabaran Reka Bentuk: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Penyelidikan: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Inspirasi: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Tempoh Projek: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Aliran Operasi: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Ahli Pasukan: Design Leader: Zhou Hong; Design Director: Wu Changzhi