Scentwalk Primary Function: Identità Korporattiva minn Chao Yang, Yiyang Li and Yilin Wang

Id-disinn Scentwalk Primary Function: Identità Korporattiva minn Chao Yang, Yiyang Li and Yilin Wang huwa rebbieħ stmat ħafna tal-prestiġjuż 2022 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali.

FiddaGrafika· 2022

Scentwalk Primary Function: Identità Korporattiva

minn Chao Yang, Yiyang Li and Yilin Wang

Klijent: Communication University of Zhejiang

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Grafika

40,013

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #126459

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Scentwalk Primary Function: Identità Korporattiva

Scentwalk hija identità korporattiva kunċettwali għal kumpanija tal-futur li testratta u taħżen memorji fil-forma ta' riħa. Il-logo huwa taqsira tal-isem tal-marka u huwa mibni mill-ideat ta' molekuli tal-odur, data, estrazzjoni, ġbir u mixi. L-iskema tal-kuluri tuża fojl tal-fidda olografiku, materjal li jidher tal-fidda iżda jirrifletti l-kulur fid-dawl, li jġib eku tal-idea li l-gass huwa bla kulur iżda jista' joħloq emozzjoni. Il-marka hija dinamika u akkumpanjata minn ħoss speċifiku. Il-posters u l-prodotti relatati jindirizzaw lil wieħed innifsu, lis-sħab, lill-familja u lill-ħbieb.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Scentwalk Primary Function: Identità Korporattiva huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Scentwalk Primary Function: Identità Korporattiva ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Scentwalk Primary Function: Identità Korporattiva huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Scentwalk is a conceptual brand based on the future, which aims to explore how to extract and store memory in the form of smell in a new carrier in the future, and use olfactory memory to make people walk in memories and emotions to continue their spiritual sustenance. Logo graphics design from the key words of odor molecules, data, extraction, collection, walking, and extend a series of design of related products, instruments, publicity posters.
Dimensjonijiet u Ippakkjar: Poster:10000mm x 7000mm. Texture:Holographic Silver foil
Tikketti: future, graphic, concept brand, poster, experimental
Teknoloġija tal-Produzzjoni: The overall appearance of the logo is the abbreviation of "scentwalk". The color matching is a kind of material which is silver in itself but can reflect color when meeting light, which echoes with the concept that gas is colorless but can cause emotional experience. Products and posters are designed from the perspective of self, lover, family and friends to comfort people's yearning for each other and the past.
Sfida tad-Disinn: The biggest challenge of this project is how to express the sense of smell and collection through abstract geometry, and create a special experimental logo image system.
Riċerka: Olfactory memory is easy to be forgotten and ignored by people, but science shows that olfactory memory is more profound than other sensory memory, and can directly cause people's emotional response. People usually smell a familiar smell and associate with that memory and emotional experience, "Scentwalk" is a conceptual brand based on this scientific principle to extract odor and provide odor therapy for people in the future.
Ispirazzjoni: Based on the research, it is found that olfactory memory is more profound and firm than other sensory memory, and can bring rich emotional experience. Some scientific research institutions are trying to extract odor to cure patients with amnesia, and people are trying to use olfactory memory to do some meaningful things. This project is based on the idea of creating a technology company to provide odor extraction services for others in the future, and using odor to cure people.
Tul tal-Proġett: The project starts in November 2020 in Hangzhou and finished in April 2021 in Hangzhou.
Fluss tal-Operazzjoni: The sign is dynamic and has a specific sound to express the extraction and collection of odor. In the concept, the poster is set as a holographic projection poster without fixed size and shape, and the shape of the poster is like scent.
Membri tat-Tim: Chao Yang
Yiyang Li
Yinlin Wang.