Tels Cargo Identità tal-Marka minn Nargiza Usmanova

Id-disinn Tels Cargo Identità tal-Marka minn Nargiza Usmanova huwa rebbieħ stmat ħafna tal-prestiġjuż 2025 Premju A' Design Award tal-Ħadid fil-Kategorija tal-Kompetizzjoni ta' Disinn tar-Reklamar, Kummerċjalizzazzjoni u Komunikazzjoni.

ĦadidReklamar· 2025

Tels Cargo Identità tal-Marka

minn Nargiza Usmanova

Klijent: TELS Cargo

Rebbieħ tal-Premju A' Design Award tal-Ħadid fil-Kategorija ta' Reklamar

52,229

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #172023

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Tels Cargo Identità tal-Marka

Tels Cargo hija identità ta' marka maħluqa għal kumpanija Ewropea tat-trasport iffokata fuq il-merkanzija awtomobilistika. Il-logo jżomm it-tipografija oriġinali, il-paletta tal-kuluri u s-simbolu tal-ħames strixxi ta' pallet, sabiex tinżamm ir-rikonoxxenza. Element ċirkolari jirrappreżenta x-xemx u d-dawl. L-ittri G u O fil-kelma Cargo huma magħquda flimkien biex jissuġġerixxu l-moviment. L-identità hija applikata fuq id-disinji tat-trakkijiet, kalendarji tal-ħajt, provvisti tal-uffiċċju, kartolini tal-awgurju, fliexken tal-ilma, boroż, arloġġi tal-ħajt, stands tal-esebizzjoni u rigali. Paletta griża u oranġjo tappoġġja dehra moderna u professjonali.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Ħadid

Tels Cargo Identità tal-Marka huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Tels Cargo Identità tal-Marka ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Tels Cargo Identità tal-Marka huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: TELS Cargo is a well-established brand in the European transportation market, clearly focusing on automotive cargo transportation. Our team led the brand identity transformation, starting with the logo redesign, ensuring continuity while reinforcing the company’s new direction. Beyond the logo, we developed a comprehensive brand identity, including truck decals, promotional materials, and an exhibition stand design, creating a cohesive and powerful visual presence.
Dimensjonijiet u Ippakkjar: The following products were created: logos and identities, truck designs, wall calendars, office supplies, greeting cards with envelopes, water bottles, stand designs, bags, wall clocks, as well as gifts and souvenirs.
Tikketti: Branding, Identity, Graphic design, Logo design, Visual design
Teknoloġija tal-Produzzjoni: All advertising product layouts are created using graphic design software.
Sfida tad-Disinn: The hardest part of this design activity was integrating the TELS Group's historical brand legacy with TELS Cargo's new strategic direction. This process faced creative challenges such as balancing tradition with innovation. Internally, the historical significance and social identity of the brand were pivotal, while externally, legal constraints, production capabilities, tech advancements, and access to information posed additional hurdles.
Riċerka: A dynamic, modern visual style was crafted for TELS Cargo, reflecting professionalism and forward thinking. Conceptual imagery with a tech-inspired touch emphasized innovation and movement in transportation. A gray and bold orange palette reinforced the brand's identity, with orange symbolizing sun, light, and optimism. The design balanced energy, confidence, and a sleek, stylish aesthetic.
Ispirazzjoni: The inspiration for the new company logo retains key elements of the TELS brand – its typography, colour palette, and signature five-stripe graphic symbolizing a pallet (a skid) – to ensure continuity and recognition. To reflect dynamism and harmony, we introduced a circular element representing the sun and light. A unique touch is the seamless connection between 'G' and 'O' in Cargo, subtly reinforcing movement, as 'GO' signifies motion and progress.
Tul tal-Proġett: The project began at the start of 2022 and was completed by the end of 2023 in Toronto.
Fluss tal-Operazzjoni: All advertising products were developed to enhance the company’s image and build customer trust, while also fulfilling the company’s daily office and communication needs.
Privattivi: Copyrights belong to Nargiza Usmanova, 2024 and NUMZ Graphics.
Krediti tal-Immaġni: Image #N1 : Photographer Maxim Zinchuk
Image #N2 : Photographer Maxim Zinchuk
Image #N3 : Photographer Maxim Zinchuk
Image #N4 : Photographer Maxim Zinchuk
Image #N5 : Photographer Maxim Zinchuk