ODTU Sanat 20 Disinn Ta 'identità Viżwali minn Kenarkose Creative

Id-disinn ODTU Sanat 20 Disinn Ta 'identità Viżwali minn Kenarkose Creative huwa rebbieħ stmat ħafna tal-prestiġjuż 2020 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali.

FiddaGrafika· 2020

ODTU Sanat 20 Disinn Ta 'identità Viżwali

minn Kenarkose Creative

Klijent: Middle East Technical University

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Grafika

63,709

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #97941

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar ODTU Sanat 20 Disinn Ta 'identità Viżwali

Għall-20 sena tal-ODTU Sanat, festival tal-arti li jsir kull sena mill-Università Teknika tal-Lvant Nofsani, it-talba kienet li jinbena lingwaġġ viżwali biex tenfasizza l-20 sena konsegwenti tal-festival. Kif mitlub, l-20 sena tal-festival ġiet enfasizzata billi tersaq lejh bħal biċċa koperta li għandha tiġi żvelata. Dellijiet tal-istess saffi kkuluriti li jiffurmaw in-numri 2, u 0 ħolqu illużjoni 3D. Din l-illużjoni tagħti s-sens ta 'eżenzjoni u n-numri jidhru qishom idubu fl-isfond. L-għażla vivaċi tal-kulur toħloq kuntrast sottili mat-trankwillità ta 'l-immewġin 20.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

ODTU Sanat 20 Disinn Ta 'identità Viżwali huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li ODTU Sanat 20 Disinn Ta 'identità Viżwali ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. ODTU Sanat 20 Disinn Ta 'identità Viżwali huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: As per the request from the institution, the 20th year of the festival was emphasized by approaching it like a covered art piece to be unveiled. Shadows of the same colored layers that form the numbers 2, and 0 created a 3D illusion. This illusion gives the feeling of relief and the numbers look like they melted into the background. The vivid color choice creates a subtle contrast with the tranquility of the wavy 20. The visual identity was adopted to many printed and digital media in various sizes.
Dimensjonijiet u Ippakkjar: The smallest printed material was the event program brochure with the dimensions of an A6 sized paper. The biggest printed materials were the banners hanged outside the Metu Culture and Convention Center with the dimensions of 5m x 8m.
Tikketti: Visual Identity, Visual Communication, Graphic Design, Branding
Teknoloġija tal-Produzzjoni: As in each year of the festival, the visual identity was supposed to be mostly projected through printed materials. The design idea for the 20th year required the sense of depth and this depth was achieved by the careful use of shadows in between the same colored layers to give the sense of a relief surface.
Sfida tad-Disinn: Odtu Sanat administrative committee is a crowded team consisting of members with various design and fine arts backgrounds. The creative challenge was to come up with a design idea that could bring together the challenging opinions of the committee into a single system. In addition, visibility, legibility, noticeability were the most important challenges since there were many printed and digital materials to be designed and produced.
Riċerka: This was the fourth consecutive year of the team designing the visual identity system for Odtu Sanat. Also, being graduated from Odtu the whole design team is quite familiar with the university values and its identity. Therefore, the research phase for this project was done both consciously during the design process but it was also supported subconsciously by the knowledge came from the familiarity with the institution.
Ispirazzjoni: Odtu Sanat is an annually held art festival by one of the most successful state universities of Turkey, Middle East Technical University. The festival is centered around an exhibition under the established theme of the year and is supported by various events that last about a month. For the 20th year of the festival, the request from the institution was to build a visual language to highlight the consequent 20 years of the festival.
Tul tal-Proġett: The project started in October 2018 in Ankara and finished in March 2019.
Fluss tal-Operazzjoni: Metu campus is the biggest green area in Ankara thanks to its large forest that accompanies its own natural habitat. The whole campus was once a vast arid land and is the outcome of the Metu Afforestation Project. The biggest challenge was to be easily recognized in this green campus. In order to immediately grab the attention of the audience, a distinctive vibrant coral color was selected that stands out among the shades of green.
Membri tat-Tim: Merve Okcu
Gizem Akdag
Haktan Aksu
Pelin Bilgin
Krediti tal-Immaġni: All visual materials were designed and produced by Kenarkose Creative.