Harlem Advocacy Ámatlanezcayotl Cequintin ītēchcopa Jiaqi Song

Tlanāhuatīlli Harlem Advocacy Ámatlanezcayotl Cequintin ītēchcopa Jiaqi Song cē cencā mahuizzō tēmacēhualōni īpan huēyi 2021 Mahuizolli A' Design Award Bronse īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlacuilolli· 2021

Harlem Advocacy Ámatlanezcayotl Cequintin

īpal Jiaqi Song

Tlanāhuatīlli: Bandujo Advertising Design

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlacuilolli Tlamantli

11,498

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #107915

Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Harlem Advocacy Ámatlanezcayotl Cequintin

Harlem Tepalehuiliztli in cequintin ámatlanezcayomeh tlachihualli tlanamaquiliztli in cē pahtiliztli tepalehuiliztli nechicoliztli in Harlem, New York Hueyaltepetl. In ámatlanezcayomeh mocetiliah īca ce tocaitl tlanezcayotl īhuān machiotlahcuilōlli tlanezcayomeh, īhuān cecen tlanezcayotl quinezcayotia ce tequitl, in iuhqui pahtiliztli, altepenechicoliztli, temachtiliztli īca yancuic anōzo tequitl tepalehuiliztli. Ce huey ámatlanezcayotl quinextia nochtin tlanezcayomeh cecni. In iuh cencah tlanextilo, in cequintin moxeloa in cecen ámatlanezcayomeh, cecen quinextia ce tlanezcayotl huey. In quenamih nezcayotl mopatlac īca "pop art" ihcuiloliztli, ic in tequitl huel iciuhca quimatizqueh in nēntlacah īn altepetl.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Harlem Advocacy Ámatlanezcayotl Cequintin ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Harlem Advocacy Ámatlanezcayotl Cequintin ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Harlem Advocacy Ámatlanezcayotl Cequintin quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: This is a series of advertising campaign posters designed for Harlem Health Advocacy Partners, an organization under the New York City Department of Health. To help the residents in Harlem know more about the services from this organization: medical, social, educations, job-related, etc, these campaign posters include a brand lock up, various illustrated and designed icons, representing different services, to promote this program provided by New York City Department of Health.
Huēyiliztli īhuān Tlacualtepēhualli: Digital Design and Illustrations, Printed poster size 24 x 30 inches.
Tōcāitl: graphic design, poster, illustrations, social service, poster design
Tlachīhualiztli Māchiyōtl: Adobe Illustrator, Adobe Indesign, Adobe Photoshop.
Tlanāhuatīlli Nētēcahuilīztli: The creative challenge in this project has been that since the audiences of this campaign are very specific, it needs to find the right balance between messaging and visual communications, in order to help the Harlem residents understand the messaging of this campaign easily and quickly. But at the same time, the design style of the posters needs to convey this "Harlem Style", in order to grab attention and promote the services from Harlem Health Advocacy Partners.
Tlatēmōliztli: The research process of this project starts with brainstorming how to convert a government/social service project into an eye-catching and fun project. The research objective was to do as many competitive researches, statistically and visually, as possible, in order to help understand the needs of Harlem residents.
Tēyōllālīliztli: The inspiration for this project comes from the location where Harlem Health Advocacy Partners mainly focuses on helping: Harlem. Since the main audiences that are benefited from this program are residents living in the Harlem community, the look and feel of this project should have this Harlem vibe, in order to resonate with the residents. To communicate with the residents in a clear and easy-understood way, these posters are heavily visual graphics and illustration orientated, influenced by pop art and design style.
Tēquitl Cāhuitl: This project started in June 2017 in New York City and finished in September 2017 in New York City.
Tēquitl Ōhuitl: There is one main campaign poster, which includes all the illustrated visual icons graphics. And when the posters are out for distribution in public, they will be broken into the individual poster with one single icon zoomed in, representing that specific service provided by Harlem Health Advocacy Partners.