Xicpanahuī campa tlahtōlli
Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo ītēchcopa BIAS Architects and Associates

Tlanāhuatīlli Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo ītēchcopa BIAS Architects and Associates cē cencā mahuizzō tēmacēhualōni īpan huēyi 2021 Mahuizolli A' Design Award Iztacteocuitlatl īpan Ilhuitl ihuan Mochihualiztli Tlachihchihualiztli Nēhuilīztli Tlamantli.


IztacteocuitlatlIlhuitl· 2021

Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo

īpal BIAS Architects and Associates

Tlanāhuatīlli: Hsinchu City Government & Taiwan Ministry of Economic Affairs

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Ilhuitl Tlamantli

45,569

Tlapalli

Tlanēxtilistli

Ītechcopa Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo

In Design Expo mochihua cecexihuitl, Taiwan itlahtocayotl nepantla quitemaqui, ipan quineltia yancuic chicahualiztli nican tlachihchihuanimeh. Ipan 2020, Hsinchu quineltili, altepetl oncah ce yectli Tlamatiliztli Parque ihuan achi matlacpohualli ipan macuilli xihuitl itlahtol. Nican, BIAS oquicuepili in Expo ce altepetl netlazaliztli. Amo zan ce nexticaliztli, inin tlanelitiliztli oquichiuh para zancalaqui quinamictiaya miec inecahuayocan ipan altepetl. In tlanequiliztli catca ma macehualtin quittazquiah in altepetl inepapantlalilizcopa ihuan quinextiayah ce yancuic altepetl tlahtolli, ome tlamantli ipan tlami oquinextiliqueh tlachihchihualiztli itlacayotl chicahualiztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Check-in Hsinchu Altepetl ihuan Tlachihchihualiztli Expo quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
Taiwan Design Expo is an annual design event promoted by the central government of Taiwan. It aims to bring new energy to the design sector in relation to various fields of industry, society, and culture. In 2020, it was hosted by Hsinchu, a city that holds both a vibrant Science Park and more than 300 years of history. In this context, BIAS decided to transform the Expo into an urban event, a bold move that, instead of triggering a single exhibition, brought to re-imagine -although temporarily- a line of places across the city. The aim was to make people concretely experience the various aspects of the city's culture and trigger a change in their perspective towards the urban space.
Huēyiliztli īhuān Tlacualtepēhualli
Total exhibition area: 410,000 sqm
Tōcāitl
design expo, social design, public space, city, urban culture, urban identity
Tlachīhualiztli Māchiyōtl
To implement the Expo at a city scale, besides redefining the notion of exhibition areas, BIAS curated a strategic set of interventions that could guide people across the city. A 'performance route' was organized, two plazas were made into playgrounds, and a series of iconic large-scale inflatable sculptures, nicknamed the 'Monsters of Hsinchu,' served as landmarks symbolizing the new identity of the city. A digital orientation system was also developed thanks to an ad-hoc smartphone app, that offered digital access to all the contents and their location across what has become the sort of a 2-km long virtual urban promenade. Finally, a shuttle bus was created to offer better accessibility to all gender and ages of people.
Tlanāhuatīlli Nētēcahuilīztli
The hardest challenge of the project was the development of the narrative, due to the political implications of the project. Due to this, a large number of stakeholders have been involved and an ad-hoc managerial system had to be developed. In particular, a system of consultants that could participate in the creative process and have socio-political influence was created.
Tlatēmōliztli
The project implied research on various aspects, as of the following. First, it was implemented research on the city of Hsinchu, including aspects of history, politics, planning, and expected developments. Then, it was implemented research on the key stakeholders involved in the active definition of urban identity. Also, research was implemented in terms of key actors that could contribute to design discussion and exercise socio-political influence. Finally, it was developed design research concerning the temporary revitalization of public space, and exhibition concepts tht could deliver the message of the Expo
Tēyōllālīliztli
The Expo program was developed in the context of an urban promotion campaign, and it was based on a socio-cultural investigation of the place. By researching Hsinchu city's background, BIAS found that a large portion of the local population moved in because of the flourishing Science Park. Unfortunately, this Park is socio-culturally segregated from the historical urban center. So, BIAS imagined a new narrative for the whole city, i.e., to reconsider the city itself as a 'material database' that registers both the old and the latest happenings. Through such a narrative, no matter the reason behind the participation in the city, everyone can join, and a hybrid living style can finally develop by integrating both the idea of memory and the idea of innovation.
Tēquitl Cāhuitl
The Expo started on 1st November 1st, 2020, and finished on November 11th, in Hsinchu, Taiwan.
Tēquitl Ōhuitl
The Expo operated as a 2km-long line of events and temporary exhibition spaces, that delivered a new narrative for the city of Hsinchu, but also toured the citizens and the visitors across various areas of the city. The main aim of this narrative and 'guided tour,' was to combine the Taiwan Design Expo, i.e., an annual occasion for promoting the design sector in Taiwan, with a festival capable to 'reconnect' diverse aspects and areas of the city. This way, it was finally showcased how design can intervene in society and the 'software' of the urban realm.
Calpolli Tlācah
Main Curator: BIAS Architects & Associates
Executive Organizer: Taiwan Design Research Institute & Grand Vision
Īxiptla Tlanēxtīlli
Image #1: Photographer Kris Kang, 2020
Image #2: Photographer Jian-Lin Li, 2020
Image #3: Photographer Yi-Hsien Lee, 2020
Image #4: Photographer Pei-Cih Chen, 2020
Image #5: Photographer Kris Kang, 2020

Tlacōhualli

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