Xicpanahuī campa tlahtōlli
Environment Day Tlanexillotl Tlatzacuililli ītēchcopa Gravity Design and Arcelik

Tlanāhuatīlli Environment Day Tlanexillotl Tlatzacuililli ītēchcopa Gravity Design and Arcelik cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Tepoztli īpan Cemicac Tlachihualli, Tequitl ihuan Xoxouhqui Tlachihchihualiztli Nēhuilīztli Tlamantli.


TepoztliCemicac Tlachihualli· 2022

Environment Day Tlanexillotl Tlatzacuililli

īpal Gravity Design and Arcelik

Tlanāhuatīlli: Arçelik

Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Cemicac Tlachihualli Tlamantli

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Tlapalli

Tlanēxtilistli

Ītechcopa Environment Day Tlanexillotl Tlatzacuililli

Tonalli Tlaltipactli in Xochitl huan Cuahuitl in tlanexillotl tlatzacuililli tlachihualli ipan cē tlanamacoyan Istanbul. In tlanexillotl quipia cē tepetlatl huaqui tlaltentli, tlachihualli ica maitl, in quinehnehuilia tlacah in panohuah. In tlalnamiquiliztli hualehua ipan atlahtli ihuan in polihuiliztli in tlalticpac tlanextli. Cē xoxoctic tlalli tlachihualli inic calaqui itech in huaqui tlaltentli, quiteititia ca in yancuilizzotl oc huelitiliztli. In huaqui tlaltentli tlachihualli ica soquitl, motlalilih ipan MDF tepoztlapechtli, huan tonaltica huaqui cē semana inic quichihua cē tlaltentli tlapostequi. In xoxoctic tlaixnextiliztli tlachihualli ica pochotl, ihuan in tlahcuiloltin tlatectli ica cuahuitl. Ompa naui pōhualli ihuan chicnahui (98) macuilpōhualtica in tlanexillotl tlachihualli ica tlanechicoltin yolqui ihuan huan huelitilizohtin.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Tepoztli

Environment Day Tlanexillotl Tlatzacuililli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Environment Day Tlanexillotl Tlatzacuililli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Environment Day Tlanexillotl Tlatzacuililli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
The window display is designed to create awareness and attract everyone passing through the store via striking hand-made drought wall. The design idea arose from the drought and the loss of Earth’s natural resources. In order to stress the importance of the action, a “greenfield” was designed that penetrates the “dryland”. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable & organic materials.
Huēyiliztli īhuān Tlacualtepēhualli
Window display's general dimensions: 4650 mm x 30 mm x 3140 mm
The surface of the showcase was created by coating MDF plates with clay.
The green plants on the showcase were created from moss.
The texts and the slogan were created by cutting wooden letters.
The red big company logo in the middle of the showcase is lacquered.
Tōcāitl
Sustainability, Window Display, Showcase, Green, Clay, Drought
Tlachīhualiztli Māchiyōtl
The dryland was made from clay and it “sundried” for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable and organic materials.
Tlanāhuatīlli Nētēcahuilīztli
The most challenging part was the soil background. The dry land was made from clay and it "sundried" for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik's attitude about Eart, 98% of the display design was created from sustainable & organic materials.
Tēyōllālīliztli
The hope of a small green plant emerging from dry soil is a great source of inspiration. A sustainable life is still possible if the importance given to the environment increases. It was thought that a design that give a clear message was necessary to say still have luck and invite this action.
Tēquitl Cāhuitl
The project design started in April 2021 in Istanbul and finished in June 2021 in Istanbul, and was exhibited in Arcelik Store Kadikoy Istanbul in June 2021. The project was designed for environment day, which is June 5th and it is still on display for awareness.
Tēquitl Ōhuitl
Together with Arcelik, we aim to heal this world together with responsible production and consumption perspective. We'd like to inspire consumers to consume responsibly and join our activities to save Earth's recourses. If it will not happen in this way, we can't greener the land as we did in our retail showcase. This is the message that we aimed foır consumers.
Calpolli Tlācah
Arcelik-Visual Merchandiser Specialist: Miray Hazan
Arcelik: Emir Aktar
Gravity Design-Team Leader: Talat Semih Onal
Gravity Design-Sr. Designer: Mert Karaman
Gravity Design-Sr. Architect: Sabrican Sahin
Gravity Design-Project and Business Development Manager: Ekin Ekinci
Gravity Design-Jr. Designer: Zeynep Cemre Ordu
Gravity Design-Jr. Designer: Evrim Koruyan
Gravity Design-Jr. Designer: Selin Elaldi
Gravity Design-Procurement Specialist: Alper Aksoylu
Gravity Design: Bora Hatunoglu
Īxiptla Tlanēxtīlli
Image #1: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #2: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #3: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #4: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #5: Photographer Sabrican Sahin, Environment Day, 2021.

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