Tlanāhuatīlli Powerbuilding Machiyōtl īnēzcāyōtl ītēchcopa Anton Bukoros cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Bronse īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.
BronseTlacuilolli· 2025
Powerbuilding Machiyōtl īnēzcāyōtl
īpal Anton Bukoros
Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlacuilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #170914Tlanēxtilistli
Ītechcopa Powerbuilding Machiyōtl īnēzcāyōtl
PowerBuilding in ce tequitl chicāhualiztli ītech Nueva York tlein monamictia ciencia īhuān nemachtiliztli. In ixcuaitl nāhuatīliztli quipiya machiyōmeh gráficos: yāhualmeh quitōcāyōtiah nutrición, cuecueyōtl quimachiyōtiah salud, īhuān melahuac tlatzotzonalmeh netlāliah chicāhualiztli. In diseño monamictia ōme tipos ītech machiyōtlahtōlli: ce fuente monoespaciada tecnológica īhuān ce grotesca chicāhuac, quitōcāyōtiah poder. In paleta ītech tlapālmeh pilcac ipan gradiente ītech chīchīltic tlen motemoa xōxoctic, palēhuia in marca mopōhua īcatzin soluciones cualli īpan industria ītech fitness ītech Estados Unidos. In resultado in ce nēzcāyōtl visual coherente, huel mopatlāhua īpan medios digitales īhuān impresos.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Bronse
Powerbuilding Machiyōtl īnēzcāyōtl ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Powerbuilding Machiyōtl īnēzcāyōtl ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Powerbuilding Machiyōtl īnēzcāyōtl quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- PowerBuilding is a fitness project based in New York, with a mission to integrate science and strength training. It includes a physical gym space, a mobile application, personal trainers, and more. The core focus lies in tracking workouts, health status, and nutrition using data-driven methods to provide personalized recommendations.
As a result, the visual identity emphasizes graphics that represent these three pillars: circles symbolize nutrition, zigzag lines reflect health, and straight lines stand for strength training. Two contrasting typefaces were combined — a bold, extended grotesque to convey power and stability, and a monospaced, tech-inspired font to highlight the scientific approach. The client insisted on using red and blue colors; however, these were already widely used across the U.S. fitness market. The proposed solution was to apply a gradient — a graphic technique that distinguishes PowerBuilding from its competitors. The outcome is a cohesive digital and brand identity. - Tōcāitl
- Identity, Logo, Sport, Brand Identity
- Tlachīhualiztli Māchiyōtl
- Digital printing
- Tlanāhuatīlli Nētēcahuilīztli
- A thorough analysis was conducted during the development of the project, including market and competitor research. In-depth interviews were held with representatives of the target audience to explore their needs, pain points, and challenges. This process helped shape a cohesive and relevant visual identity, along with compelling copy for effective communication.
- Tlatēmōliztli
- During the project, research was conducted on the client’s business, its market, competitors, and target audience. The goal was to identify unique characteristics that could serve as the foundation for building a recognizable brand identity. The research included desk research and interviews. Participants included business owners and respondents (potential users of the business). The results revealed insights and pain points of athletes, which formed the basis for the brand messaging and communication design. The visual identity was also developed based on these findings.
- Tēyōllālīliztli
- PowerBuilding was inspired by a scientific, data-driven approach to training that combines research with athletic performance. Its visual identity is grounded in laboratory aesthetics, symbolizing experimentation and precision. Inspiration was drawn from technological interfaces, superhero films, and space exploration to make the project both functional and engaging.
- Tēquitl Cāhuitl
- This project began in November 2020 and was completed in January 2021. The work was carried out in Kyiv, Ukraine. The customer was located in New York, USA.
- Tēquitl Ōhuitl
- My project is a brand identity. It provides direct value both to the business owner and the company’s clients.
For the business, it helps communicate meaning and key messages, attract attention, and stand out from competitors.
For users, the brand identity ensures clear and high-quality delivery of relevant and important information. - Calpolli Tlācah
- Anton Bukoros
- Īxiptla Tlanēxtīlli
- Image #1: Photographer Lorenzo Fattò Offidani (Unsplash Free to use), Variations, 2020. ]
Image #2, It is free to use mock up (photorealistic graphic design)
Image #3, It is free to use mock up (photorealistic graphic design)
Image #4: Photographer Anton Bukoros
Image #5: Photographer Anton Bukoros
Tlacōhualli
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Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
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Tlanēxtīliztli Tlanāhuatīlli
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