Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli ītēchcopa Yuta Takahashi

Tlanāhuatīlli Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli ītēchcopa Yuta Takahashi cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlacuilolli· 2020

Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli

īpal Yuta Takahashi

Tlanāhuatīlli: Miltos

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlacuilolli Tlamantli

50,553

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #99373

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli

Miltos ye se tlanextiliztli iuan tlaquimiloliztli tlachiualiztli ipampa se chocolatl tlanamacaliztli. In tlanemililiztli kiueyakilia in etl tech tlaxkalli tlanemililiztli itech se kuauitl tech tlaxkalli ohtli tlein kinextia in iahuiaka in kakauatl. In tlaquimiloliztli mochiua ika texohtik yayauhki kualli amatl ika pepetlaka tlachiualiztli, tlanextilli tlein kinextia se seda machiyotl iuan teokuitlatl amatl tlamachiotiliztli. In kaltontli motlapoua ken in iixpan se amoxtli iuan kipia se auiyakayotl amoxtli tlapoualli tlein kimelaua sesen auiyakayotl kualli, ken mochiua ika vino. In tlacenkaualiztli kaxitl motlalia ipan in ixiptla se amoxkalli. In tlachiualiztli kipaleuia se tlacaualtik tlanamacaliztli tlaixmatiliztli ipampa ueueyintin.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Miltos Primary Function: Tlaneltokaliztli tlanextiliztli, Tlaquimiloliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Miltos proposes a Tree to Bar chocolate which goes one step further from Bean to Bar. They are inspired by the brand philosophy that maximizes the aroma of cacao and forms the identity of a "perfume-like chocolate." The package expresses the aroma of cacao by the texture of silk fabric. Like a sculpture, chocolate has a step where they can enjoy a gorgeous aroma and rich melty texture. The book shaped case make you feel the brand story. The online store provides they with the Miltos world view.
Huēyiliztli īhuān Tlacualtepēhualli: Chocolate: Width 2.75 x Depth 0.275 x Height 2.75inch
Chocolate package: Width 4 x Depth 0.5 x Height 4inch
Assort box: Width 4.2 x Depth 2.3 x Height 4.2inch
Shopping bag (M): Width 7 x Depth 3 x Height 9.5inch
Shopping bag (S): Width 6 x Depth 1.5 x Height 8.5inch
Tōcāitl: Branding, Packaging, Identity, Logo, Chocolate, Food, Sweets, Japan
Tlachīhualiztli Māchiyōtl: The package uses dark blue fine paper selected to express the flavor of dark chocolate. Glitter processing that shines in various colors on the surface of the paper. Furthermore, varnish processing which expressed silk pattern. Gold foil stamping. After die cutting, bonding processing.
Tlanāhuatīlli Nētēcahuilīztli: Although it is chocolate, it needed a brand which allows people to think about the brand philosophy and its background. They needed to construct a brand experience that was differentiated from others for chocolates which are sold some thousands every year. They enabled them by broadening the chocolate concept and integrating the inspirations acquired from various industries into one offering.
Tlatēmōliztli: They investigated chocolates saturating the market and researched the user experience. Also, a variety of market research was done and they studied the connection between the industry (fashion, fragrance, arts, architecture and sculpture) which seems to have no relationships with chocolate at first glance. As a result, rather than just designing packages, they thought that they can provide a new user experience which is differentiated from others by structuring a brand to create better culture.
Tēyōllālīliztli: There was a need for a brand experience which not only encourages users to consume, but also one where people can learn about food, think about sustainability and think about the maker of the ingredients. Therefore, they did away with the image of "sweet chocolate" that children eat and focused on the brand experience that adults can deepen their thoughts about food while enjoying quiet moments.
Tēquitl Cāhuitl: This project started development in Ehime, Japan in August 2018 and was completed in January 2020. The product announcement was made in January 2020.
Tēquitl Ōhuitl: The package opens like the cover of a book. As you open the case, the flavor chart card is attached. The chocolate tastes are explained in detail as is done with wine and whiskey. The assortment box was designed based on the image of a bookcase. By making the package shaped like a book, the design projects the brand story. They have built a unified world view from package to the online store.
Patentēmeh: Copyrights belong to Yuta Takahashi, 2020
Calpolli Tlācah: Art Director: Yuta Takahashi
Designer: Yuta Takahashi
Photographer: Yuta Takahashi
Programmer: Takashi Sasahara
Īxiptla Tlanēxtīlli: Image 1: Photographer Yuta Takahashi, 2020
Optional Image 1: Photographer Yuta Takahashi, 2020
Optional Image 2: Photographer Yuta Takahashi, 2020
Optional Image 3: Photographer Yuta Takahashi, 2020
Optional Image 4: Photographer Yuta Takahashi, 2020