Pure1 Service Experience Servicecatalogus Website door The Pure1 Team

Het ontwerp Pure1 Service Experience Servicecatalogus Website door The Pure1 Team is een hoog aangeschreven winnaar van de zeer prestigieuze 2021 A' Design Award in Zilver in de competitiecategorie Website en Webontwerp.

ZilverWeb· 2021

Pure1 Service Experience Servicecatalogus Website

door The Pure1 Team

Opdrachtgever: Pure Storage

Winnaar van de A' Design Award in Zilver in de categorie Web

37,726

Geverifieerde Prijswinnaar

Verifieer de prijsstatus voor #119708

Bezoek Website Bekijk bij A' Design Award Persbericht Award Badge

Kleuren

Het Ontwerp

Over Pure1 Service Experience Servicecatalogus Website

Pure1 Service Experience is een servicecatalogus-website voor het ontdekken en abonneren op cloudopslag en professionele diensten. Elke dienst wordt gepresenteerd als een kaart op een responsief raster dat zich aanpast aan verschillende schermformaten. Een detailpagina toont toepassingen en prijzen, terwijl AI-ondersteunde aanbevelingen klanten helpen om opties te vergelijken. Een proef- of offerteaanvraag kan met twee klikken worden gedaan, en de Order Tracker toont de voortgang van elke aanvraag. Het doel is om het abonneren op zakelijke diensten net zo eenvoudig te maken als het aanmelden voor een streamingabonnement.

De Erkenning

Over de A' Design Award in Zilver

Pure1 Service Experience Servicecatalogus Website is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Pure1 Service Experience Servicecatalogus Website wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Pure1 Service Experience Servicecatalogus Website is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Achter het Ontwerp

Perskit

Credits, teamleden en technische details verstrekt door de ontwerper.

Unieke Eigenschappen: The Pure1 Service Experience is designed to make subscribing to Pure Storage services as simple as signing up for video streaming plans. With this goal in mind, Pure1 team has designed a transparent and automated digital journey that simplifies discovery, ordering, and tracking. Have trouble deciding? AI-assisted recommendations help customers make the right choice. Ready to buy? A quote request takes just two clicks, and the Order Tracker provides up-to-the-minute status for easy tracking.
Afmetingen & Verpakking: The design embodies a modular concept at its core with each service presented as a card. The cards are laid out on a responsive grid that smoothly adapts to different viewports across browsers and devices. The card detail page further exemplifies the modular concept by flexibly displaying each section based on the requirements of each service type. Adding an elegant touch to the UX, CSS animations and Lottie Files are used diligently to add navigation cues and delights to the interactions.
Tags: Pure1, Pure as-a-Service, Pure Storage, web services, Storage as-a-Service, cloud, cloud storage, SaaS
Productietechnologie: The initial concept of the design was created as wireframes in Figma. Through internal stakeholder reviews and external user feedback, the design evolved and hardened over time into polished comps and interactive prototypes. The development team implemented the design using a combination of Bootstrap, AngularJS, and Pure1 CSS libraries on the front end, and a sophisticated stack of backend technologies such as AWS messaging services, MongoDB, and KairosDB.
Ontwerpuitdaging: The Service Experience design project happened during a time when Pure Storage was undergoing a major rebranding so the team partnered very closely with Marketing Creatives to ensure this design followed this new language while ensuring that it fits harmoniously within the existing Pure1 environment. Through tight collaborations with the Marketing team and other business units, the team delivered a simple service workflow that captures the essence of the new modern look and feel of the rebrand.
Onderzoek: The Pure1 team performed a combination of competitive benchmarking, internal reviews, and user validations with the objective of delivering a simple self-guided customer experience. By applying learnings during wireframing, the team iterated on the design over multiple stages of business feedback, then tested the design through Figma prototypes to collect feedback from potential customers. After release, the team monitored usage via Google Analytics, and used the data to fine-tune the design.
Inspiratie: Companies across industries are rapidly evolving their IT infrastructure to be cloud- and subscription-based, opening doors for a new level of IT infrastructure agility and cost flexibility. While the design industry has done a good job making E-commerce easy for B2C websites, online buying of IT services remains a big challenge in B2B. Pure1 team was inspired to design a first class digital journey for customers to discover, learn, and subscribe to services to help accelerate this evolution.
Projectduur: This project was a collaboration between multidisciplinary teams at Pure Storage. The project started around mid-2020, with the initial release of Pure1 Service Experience in January 2021. Team members are primarily located in Bellevue, Washington and Mountain View, California.
Werkproces: When customers log into Pure1, they navigate to the Service Catalog to explore a wide range of services such as cloud storages, backup services, and professional services. To evaluate a service they click through to the Details page to view use cases and detailed pricing information. On the same page, they can request a trial or a quote in just two clicks. Once a request is created, customers can use the Order Tracker to view request progress, and schedule professional services if they desire.
Patenten: Pure1® and logo are registered trademarks of Pure Storage
Teamleden: Pure1 Design, Engineering, and Product team
Beeldcredits: All images and video contents used in this submission are properties of Pure Storage