Three States of Home Gazing Augmented Reality Applicatie door Hsin-Chien Huang

Het ontwerp Three States of Home Gazing Augmented Reality Applicatie door Hsin-Chien Huang is een hoog aangeschreven winnaar van de zeer prestigieuze 2021 A' Design Award in IJzer in de competitiecategorie Entertainment, Contentcreatie en Streaming Media Ontwerp.

IJzerMedia· 2021

Three States of Home Gazing Augmented Reality Applicatie

door Hsin-Chien Huang

Opdrachtgever: Oready Innovation Lab

Winnaar van de A' Design Award in IJzer in de categorie Media

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Het Ontwerp

Over Three States of Home Gazing Augmented Reality Applicatie

Book Text: Three States of Home Gazing is een augmented reality-applicatie ontwikkeld voor museumbezoekers. De applicatie brengt het schilderij Festival on South Street (1930) van de Taiwanese kunstenaar Kuo Hsueh-hu tot leven. Bezoekers kunnen het schilderij thuis of in het museum van dichtbij bestuderen. De ervaring biedt gebruikers ook de mogelijkheid om het Dadaocheng-district van Taipei te betreden zoals het eruitzag in 1930. Tweetalige ondertiteling in het Chinees en Engels ondersteunt intuïtief gebruik. De applicatie is beschikbaar voor iOS- en Android-apparaten. Het doel is om het museumbezoek te vernieuwen en lokale geschiedenis en cultuur te delen.

De Erkenning

Over de A' Design Award in IJzer

Three States of Home Gazing Augmented Reality Applicatie is winnaar van de A' Design Award in IJzer, een prestigieuze erkenning die wordt toegekend aan goede ontwerpen die voldoen aan de professionele en industriële eisen die worden verwacht van goed ontworpen creaties. Winnaars in IJzer tonen grote vaardigheid, hoge specialisatie, deskundig inzicht en het creatieve vermogen van hun makers. Three States of Home Gazing Augmented Reality Applicatie wordt verwacht een hooggewaardeerde, bewonderde en gekoesterde creatie te zijn die praktisch en innovatief is. Dit ontwerp dat de A' Design Award in IJzer heeft gewonnen, integreert de beste praktijken uit de sector en heeft bekwame technische kenmerken die verbonden zijn met knowhow en talent. Three States of Home Gazing Augmented Reality Applicatie wordt gerespecteerd om zijn grondigheid en is ontworpen om verbeteringen van de levenskwaliteit te bieden die helpen de wereld een betere plek te maken.

Achter het Ontwerp

Perskit

Credits, teamleden en technische details verstrekt door de ontwerper.

Unieke Eigenschappen: Through AR technology, we are able to bring Kuo’s work, Festival on South Street(1930), to life. The viewer can take a closer look at the painting whether at home or at the museum. It is even possible to walk into the Taipei Dadaocheng area in 1930 from the painting in the virtual reality. The experience is different from the usual AR technology application, creating a brand new combination between AR and art show.
Afmetingen & Verpakking: This AR experience could download with IOS(Apple Store) and Andriod (Google Store).
Tags: Taiwan, Taipei, Localization, Taiwan Painting, Kuo Hsueh-Hu
Productietechnologie: As a cultural experience design, utilizing VR to alternate the viewer’s timeline meets the criteria for this project. AR extends and brings scenes and elements of the past into reality right in front of our eyes like a city landscape. With the use of relevant technology linking places and locations with memories is made possible, and is the highlight of this cultural service design. On the subject matter, the emotional appeal of this work and the local artists‘ brushworks records the era of their times and the sentimentality of the people.
Ontwerpuitdaging: Kuo Hsueh-hu’s artworks depict the early era of Taiwan. The cultural and historical scenes of Dadaocheng are preserved through his paintings to this day. The core of this project is to see the development of art and culture intertwined through the perspective of Kuo Hsueh-hu. This project not only changes the museum experience but also reproduces the historical and cultural scene, taking the viewers back in time to experience the everyday scenery, as well as, creating opportunities to empathize with the cultural sentiments of the generation.
Onderzoek: It is expected that the impact of this project will extend to the inheritance of local culture and the re-creation of the museum experience. The representational history of Taiwan is reproduced through the brushworks of Taiwanese artists. This project will contribute to local cultural tourism, creating social welfare, giving ethnic groups a sense of belonging and identity. Despite the viewers having different ethnic backgrounds, this installation can still let the users experience the layers of cultural richness. Using local cultural experiential design as the focus , create culturally synchronized sensory experiential designs.
Inspiratie: This AR experience design intends to reproduce the historical period illustrated by the artist Kuo Hsueh-hu. Providing an alternative approach to a two-dimensional viewing of museums artworks, through interaction with illustrations in immersive and expansive environments, enhancing the overall museum experience. Kuo Hsueh-Hu is the most important glue color painting artist in Taiwan. This AR experience is a returned journey to his hometown of his spirit and imagination.
Projectduur: The project started in 2019 and finished in 2020 in Taipei,
Werkproces: It contributed interesting aspects to the exhibition and is suitable for every visitor. Immersive virtual reality and highly interactive extended reality, plus bilingual subtitles in Chinese and English, all work together for the users to easily understand and have an intuitive experience. So far, many users have participated in this cultural experiential exhibition. The result of this project not only reflects the overall museum experience, but also made the possibility of historical and cultural education.
Patenten: Copyrights belong to Oready Innovation Lab, Virtual and Physical Media Integration Association of Taiwan and Kuo Hsueh-Hu Foundation, 2021.
Teamleden: Director: Hsin-Chien Huang, Wen-Chieh Chang
Producer: Chiung-Yi Hsieh
Co-Producer: Saiau-Yue Tsau
Beeldcredits: https://www.dropbox.com/sh/zgehpybcbxvoqnv/AAAY7f2DZChmPXM_euXQ6zbpa?dl=0