Rongbaohang BMW Interiør for bilforhandler av Yixian Chen

Designet Rongbaohang BMW Interiør for bilforhandler av Yixian Chen er en høyt ansett vinner av den svært prestisjetunge 2024 A' Design Award i Sølv i konkurransekategorien Interiør, Butikk- og Utstillingsdesign.

SølvInteriør· 2024

Rongbaohang BMW Interiør for bilforhandler

av Yixian Chen

Klient: CX Design

Vinner av A' Design Award i Sølv i kategorien Interiør

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Farger

Designet

Om Rongbaohang BMW Interiør for bilforhandler

Rongbaohang BMW er et bilforhandlerinteriør som ligger i Tianjin. Planløsningen følger en kontinuerlig sirkulær sirkulasjonsrute. Takene i første og andre etasje er dekket med blå, gjennomsiktige akrylpaneler, arrangert slik at de antyder kjørespor og rennende vannkrusninger. Disse panelene gjenspeiler et vannlandskap dannet av en vannvegg og et basseng. Bærekraft er retningsgivende for prosjektet, og belysningssystemet ble bygget om med tregitter plassert ved de høye vinduene. Kontorarealet ble redusert slik at kundeloungen kunne utvides.

Anerkjennelsen

Om A' Design Award i Sølv

Rongbaohang BMW Interiør for bilforhandler er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Rongbaohang BMW Interiør for bilforhandler forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Rongbaohang BMW Interiør for bilforhandler er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike Egenskaper: It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Dimensjoner og Emballasje: The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Stikkord: Interior, Commercial, Modern, Natural, Elegant, Store, BMW
Produksjonsteknologi: In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Designutfordring: Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Forskning: This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Inspirasjon: The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Prosjektvarighet: The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Driftsflyt: Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Patenter: Copyrights belong to Rex Duan, 2023.
Teammedlemmer: Yixian Chen
Bildekreditering: Image #1: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #2: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #3: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #4: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #5: Photographer Rex Duan, Rongbaohang BMW, 2023.