Minimo Bokosi la Mphatso ndi Rilind Hoxha

Dizayini ya Minimo Bokosi la Mphatso ndi Rilind Hoxha ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2026 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zoperekedwa Mphatso.

BronzeZoperekedwa Mphatso· 2026

Minimo Bokosi la Mphatso

ndi Rilind Hoxha

Kasitomala: Why Agency

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Zoperekedwa Mphatso

10,740

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #118886

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Minimo Bokosi la Mphatso

Minimo ndi gulu la zodzikongoletsera za ana lopangidwa ndi Smaragd 1969, pomwe bokosi la mphatso ndi zonse zokhudza kupereka mphatso zinapangidwa ndi Why Agency. Lingaliro linapangidwa mozungulira mphatso yoyamba yamtengo wapatali ya mwana, kusintha nthawi yolandira zodzikongoletsera kukhala chochitika chosangalatsa ndi chosaiwalika. Kuwonjezera pa zodzikongoletsera, bokosili lili ndi phukusi la zomatira zokhala ndi zojambula za gulu la golide, buku lopaka utoto, mapensulo amitundu yosiyanasiyana, ndi Pasipoti ya Mwana ya Minimo kwa makasitomala oyamba. Chinthu chilichonse chimalimbikitsa ana kufufuza, kupanga, ndi kulumikizana ndi guluili kupitirira zodzikongoletsera zokha.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Minimo Bokosi la Mphatso ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Minimo Bokosi la Mphatso akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Minimo Bokosi la Mphatso amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: Minimo by Smaragd 1969 is a structured box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
Miyezo ndi Kuphimba: 164 mm x 164 mm x 42 mm , UV laminated & ecologically colored recycled paper.
Zizindikiro: Jewelry, Gifts, Luxury, Packaging, Branding, Marketing, Retail Design, Product Design
Teknoloji Yopangira: Sketched and Produced in Adobe Illustrator. Print execution done by hand.
Vuto la Dizayini: The hardest part was what the theme of the gift box was gonna be.

In the end, we opted for making the box design to have motifs inspired by the jewelry which is included in the boxes themselves.

The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility.
Kafukufuku: The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
Chilimbikitso: The gift box takes inspiration from vintage children's gift boxes, incorporating a classic dual compartment structure that has the main gift and the complimentary merchandise. The main piece is usually jewelry, and the secondary pieces are usually coloring books and pencils, accompanied by a sticker sheet.
Nthawi ya Polojekiti: The project was initiated in the beginning of 2025, and an initial prototype was released in limited quantities. The final presented version was produced in the summer of 2025, and released in July of 2025. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
Mdondomeko ya Ntchito: The front part is opened, which contains two compartments, one with a piece of jewelry, and one with special merchandise.
Mamembala a Gulu: Rilind Hoxha - Executive Direction & Production
AnaMarija Mishachkovska - Creative Direction
Mwini Zithunzi: Semi Alili