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Abstract Illustrations Ma Abstract Illustrations Branding Design Kit ndi Nargiza Usmanova

Dizayini ya Abstract Illustrations Ma Abstract Illustrations Branding Design Kit ndi Nargiza Usmanova ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.


ChitsuloZithunzi· 2022

Abstract Illustrations Ma Abstract Illustrations Branding Design Kit

ndi Nargiza Usmanova

Kasitomala: TELS Group

Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Zithunzi

13,105

Mitundu

Kapangidwe

Za Abstract Illustrations Ma Abstract Illustrations Branding Design Kit

Chilimbikitso chopanga zithunzi zapadera za zida zodziwika bwino zapachaka chinali kusaka kwanthawi yayitali kwamawonekedwe apadera. Tinapanga nyimbo 10 zosiyanasiyana zokhala ndi mizere yosunthika mosiyanasiyana. Kusiyana kwakukulu mu pulojekitiyi ndikupanga zithunzi zodziwika bwino zazinthu zonse zotsatsa. Zithunzi zonse zimakokedwa pamanja mu njira ya gouache. Zolemba zokongoletsedwa zamawonekedwe amizere yocheperako zimathandizira kuti malonda awonekere kuchokera kumitundu ingapo yampikisano.

Chidziwitso

Za Mphoto ya Chitsulo ya A' Design Award

Abstract Illustrations Ma Abstract Illustrations Branding Design Kit ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Abstract Illustrations Ma Abstract Illustrations Branding Design Kit akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Abstract Illustrations Ma Abstract Illustrations Branding Design Kit amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.
Miyezo ndi Kuphimba
The wall calendar, databook, personal organizer, greeting card, paper and fabric bags, brochures, folder, notes, pen kit.
Zizindikiro
Illustration, Promo, Calendar, Stationery, Greeting card, Bag, Folder, Notes, Company style
Teknoloji Yopangira
In 2020, the transportation company TELS continued to develop its success, which is confirmed by a constant increase in the volume of services and the business expansion from the company’s own funds. The company also pays much attention to issues that are not directly related to business. These company’s activities and initiatives are highly evaluated by reputable organizations and found their reflection in a new set of promo products based on the abstract illustration made by Nargiza Usmanova. Such basic human values as Mind, Energy, Creativity, Feelings, Time, and Path, are visualized and featured on calendars, datebooks, notebooks, folders, bags, leaflets, and other promotional materials of the company.
Vuto la Dizayini
The hardest part of the project was challenging to rich the unique style of abstract illustrations for the annual company kit. 10 formal compositions personifying all 10 virtues and principles of the company.
Kafukufuku
The analysis of marketing communications and products was carried out among the main competitors of the company. The transport business is quite dynamic and in order to break the usual standards, we decided to create individual images that would meet the aspirations of the company. All visual solutions had to cover all the necessary needs of the company in marketing and communications, starting from print and promo, website and office interior design.
Chilimbikitso
The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes.
Nthawi ya Polojekiti
The branding kit was created in 2019 for all needs in the 2020 year.
Mdondomeko ya Ntchito
All promotional materials are used in the 11 corporate offices of the Tels Group in Europe.
Petensi
© Nargiza Usmanova
© NUMZ Graphics
Mamembala a Gulu
Illustrator and Graphic Designer - Nargiza Usmanova
Mwini Zithunzi
Illustrator and Graphic Designer - Nargiza Usmanova

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