Guo Cui Wu Du Chinese Baijiu ndi Xiongbo Deng

Dizayini ya Guo Cui Wu Du Chinese Baijiu ndi Xiongbo Deng ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2023 Mphoto ya Platinamu ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.

PlatinamuMapaketi· 2023

Guo Cui Wu Du Chinese Baijiu

ndi Xiongbo Deng

Kasitomala: Shenzhen Yanzhi Brand Management Consulting Co.,Ltd.

Wopambana pa Mphoto ya Platinamu ya A' Design Award mu Gawo la Mapaketi

7,471,212

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #141597

Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Guo Cui Wu Du Chinese Baijiu

Mizimu yoyera imeneyi, yotchedwa Guocui Wudu, ikuchokera m'chigawo cha Henan, China. Chakumwachi chimapangidwa kuchokera ku mankhwala achikhalidwe achi China asanu omwe amawaviikidwa ndikuwotchedwa. Pamsika, zinthu zopikisana kwambiri zimakhala ndi zoseweretsa zomwe zimasiyidwa panthawi yopanga moŵa. Mosiyana ndi izi, malo ogulitsa kwambiri a mankhwalawa ndikuti kudzera muzochita zambiri, kuyera kwa mowa kumayandikira dziko lopanda zonyansa, zomwe zimapangitsa ogula kukhala otetezeka kwambiri. Chifukwa chake, okonza adatsimikiza "ukhondo" monga mfundo yaikulu ya mapangidwe a phukusi kuti awonetsere chachikulu kwambiri.

Chidziwitso

Za Mphoto ya Platinamu ya A' Design Award

Guo Cui Wu Du Chinese Baijiu ndi mmodzi mwa opambana a Mphoto ya Platinamu ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe apadera kwenikweni, okongola ndi aulemerero. Opambana a Platinamu ndi zodabwitsa za kulenga, umboni wa malire a nzeru za anthu, ndipo amaonetsa ukatswiri wosayerekezeka ndi luntha la opanga awo. Mapangidwe amenewa akuyembekezeka kukhala ntchito zotchuka kwambiri zomwe zimatsimikizira kukongola kwa nthawi yawo, kuthandiza ubwino wa gulu ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Guo Cui Wu Du Chinese Baijiu amaonetsa mlingo wapamwamba wa ubwino ndipo mosakayikira amasandutsa dziko kukhala malo abwino kwambiri ndi makhalidwe ake opindulitsa ndi amtengo wapatali. Guo Cui Wu Du Chinese Baijiu ndi ntchito yopambana Mphoto ya Platinamu ya A' Design Award yomwe imadzutsa zilakolako, imalimbikitsa, imasangalatsa ndi kubweretsa chisangalalo chachikulu.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates to a zero-impurity state, which gives consumers a stronger sense of security.
Miyezo ndi Kuphimba: Width：130mm x Depth:120mm x Height：300mm
Zizindikiro: Chinese Baijiu, Oriental Aesthetics, Packing design, Illustration
Teknoloji Yopangira: To give the feeling of cleanliness, a blue transparent glass bottle is designed as the container; and the label printed with the product name is separately displayed by being hanged on the bottle cap.
Vuto la Dizayini: The most difficult point is that designer hope to keep the simplicity and transparency of the bottle as much as possible. Finally, designer creatively put the product name and other information on the bottle cap.
Kafukufuku: Designer find that Chinese Baijiu is criticized for its design, which is very rustic and backward. At the same time, traditional Chinese medicine also suffered the same treatment, so when designer
were asked to do packaging design for such a Baijiu with both factors, designer hoped to break people's inherent cognition of these two factors and let people enjoy a different Oriental beauty.
Chilimbikitso: Ancient oriental philosophy and aesthetics.And some Chinese martial arts novels have brought us inspiration.Designer will find that the final appearance confirms what designer said.
Nthawi ya Polojekiti: The project started in June 2018 in ShenZhen and finished in August 2020 in ShenZhen.
Mdondomeko ya Ntchito: First create a good concept, then draw the drawings, select the best scheme, and then design and make. After the design scheme is established, it is proofing. The proofing link has gone through three times, and finally runs in to produce high-quality products.
Mwini Zithunzi: Illustrator:Xiongbo Deng