Dizayini ya The Ancient Mexicans Chizindikiro cha Chiwonetsero ndi Eduardo Guizar Vukovich ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Chikhalidwe ndi Makampani a Chikhalidwe.
SilivaChikhalidwe· 2024
The Ancient Mexicans Chizindikiro cha Chiwonetsero
Kasitomala: Universidad de Monterrey
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Chikhalidwe
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #158345Kapangidwe
Za The Ancient Mexicans Chizindikiro cha Chiwonetsero
The Ancient Mexicans ndi chizindikiro chojambulidwa cha chiwonetsero chokhazikika cha zikhalidwe za ku Mexico zisanafike Asipanya ku Museum of the Northeast ku Monterrey, Mexico. Chizindikirochi chinakhazikitsidwa pa lingaliro la magulu a nyenyezi (constellations). Gridi ya madontho inaikidwa pa zithunzi za zinthu zosankhidwa za chiwonetsero, ndipo masikweya ndi mitundu yake yosiyanasiyana zinagwiritsidwa ntchito popanga zizindikiro zazithunzi (pictograms) za chikhalidwe ndi mutu uliwonse. Zizindikiro zazithunzizi zimayang'anizana ndi kubwerezedwa kuti zipange mapaterni omwe amagwira ntchito ngati magawo ndipo amasintha kutengera kagwiritsidwe ntchito kalikonse. Kapangidwe ka zidziwitso mkati mwa chiwonetsero kamathandizira zomwe alendo amakumana nazo.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
The Ancient Mexicans Chizindikiro cha Chiwonetsero ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. The Ancient Mexicans Chizindikiro cha Chiwonetsero akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. The Ancient Mexicans Chizindikiro cha Chiwonetsero ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Design of a new graphic identity that is flexible and functional, as well as a communication strategy that attracts the public to the exhibition of Ancient Mexicans, (exhibition of Mexican pre-Hispanic cultures at the Museum of the Northeast in Mexico, MUNE); offer information design within of the exhibition to enhance the experience of the user and finally, promote knowledge of pre-Hispanic cultures in the Northeast of the country through graphic design.
- Miyezo ndi Kuphimba
- The exhibition The Ancient Mexicans has 466 pieces, these are divided within the exhibition in cultures and themes. During the development From the graphic identity, two were selected
pieces from each culture and theme. to make choose each piece, were considered the most representative and with better photographs of the technical sheets provided by the Alfa Planetarium.
The first thing that was done during the abstraction process
of the graphic elements was to select the image of the piece, consistent with this step, the reticle was placed over the image and the opacity of the image in order to be able to observe
with greater clarity. Finally, the main element, which is the square and its variations on the image and the grid, generating
as a result different pictograms, or elements graphics for graphic identity. - Zizindikiro
- Cultural, Heritage, Pre-hispanic, museum, archaeology, identity, signage, Aztecs, Mayans
- Teknoloji Yopangira
- For the graphic identity, a grid created from the concept of Constellations, considering that the stars when they come together generate new ones figures, different shapes were placed and organized points. By joining four points with lines, we generate a square.
- Vuto la Dizayini
- For the creation of the graphic identity, it was taken into account
account our client, the investigation, the public objective and the concept of Constellations. Starting From this background, several characteristics that we consider essential for what was sought to be represented through the graphic identity. We translate these characteristics to goals, which are: having an identity flexible, attractive, recognizable and current graphics. - Kafukufuku
- Interviews were carried out with people specialized in the field
of museums. The Double Diamond Model was implemented, methodology that allows improving creative processes and idea prototyping. Various world-class museums were visited and the creative proposal was developed. From the research process, we developed the concept for the development of graphic identity. It arose from the search to connect the present with the past.
Taking this into account, a reflection was carried out about connections such as the union between two or more things that sometimes reveal to us and communicate new messages. - Chilimbikitso
- Our country has a deep and extensive history, in Mexico from 2,500 BC. In 1521, a series of cultures developed, among which the Olmecs, Teotihuacans, Mayans, Zapotecs, Toltecs, Mixtecs and Mexicas or Aztecs.
Codices consist of pictorial documents or images that serve as a historical source in which the pre-Hispanic peoples left recorded its cultural and scientific advances, beliefs, rituals, system economic, chronology and in essence… its history. - Nthawi ya Polojekiti
- The design for the exhibition will be permanently at the Museo del Noreste (MUNE), in Monterrey Nuevo León, Mexico.
- Mdondomeko ya Ntchito
- From the development of graphic elements designed based on the search for representation of each culture and theme, we decided to make emphasis on one of the goals established for the new graphic identity of “Los Antiguos Mexicanos”,
flexibility.
With the aim of designing a graphic identity flexible, a series of patterns were generated from the graphic elements. These are formed through reflection and repetition of one of the graphic elements. Each pattern works as module and system; usage varies depending on the application. - Mamembala a Gulu
- Andrea Rodríguez Tapia
Ariadna García Ríos
Daniela de la Fuente Lozano
Isabel Villegas Martínez
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
