Dizayini ya No Excuse Brochure ya Mtanda ndi ABC Design Communication ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2025 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zachikhalidwe.
ChitsuloZachikhalidwe· 2025
No Excuse Brochure ya Mtanda
Kasitomala: ABC Design Communication
Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Zachikhalidwe
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #164278Kapangidwe
Za No Excuse Brochure ya Mtanda
Kapangidwe ka brochure ya mtanda ili ndi chida champhamvu komanso chatsopano chodziwitsa anthu ndi kulimbikitsa kuchitapo kanthu. Mawonekedwe ake olumikizana, zithunzi zolimba mtima, ndi ziwerengero zokhudza mtima zimafotokoza bwino kwachangu kwake kwa nkhanizi. Pokopa ogwiritsa ntchito pa mlingo waumwini ndi kulimbikitsa kutenga nawo mbali, chodziwiritsa ichi chimagwira ntchito ngati choyambitsa kusintha, kupatsa anthu mphamvu kuti akhale olimbikira mwachangu pa nkhani ya chitetezo ndi kufanana kwa amayi.
Chidziwitso
Za Mphoto ya Chitsulo ya A' Design Award
No Excuse Brochure ya Mtanda ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. No Excuse Brochure ya Mtanda akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. No Excuse Brochure ya Mtanda amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
- Miyezo ndi Kuphimba
- Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
- Zizindikiro
- noexcuse, women, violence, abcdesign, brochure, awareness, social
- Teknoloji Yopangira
- The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
- Vuto la Dizayini
- The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
- Kafukufuku
- The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
- Chilimbikitso
- The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
- Nthawi ya Polojekiti
- The project started in July 2024 in Athens and finished in September 2024 in Athens.
- Mdondomeko ya Ntchito
- The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
- Mamembala a Gulu
- Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
