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Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe ndi Haley Tebo

Dizayini ya Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe ndi Haley Tebo ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2020 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.


BronzeZithunzi· 2020

Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe

ndi Haley Tebo

Kasitomala: Haley Tebo

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Zithunzi

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Mitundu

Kapangidwe

Za Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe

Changing Perspectives ndi ntchito ya zilembo zachilengedwe yopangidwa pamagalasi a nyumba ya zaluso ya yunivesite. Zilembozo zimasemedwa pa vinyo wa frosted ndipo zimalunjika kukhala uthenga womwe umatha kuwerengedwa pamene anthu akudutsa. Uthengawu umatha kuwerengedwa mbali zonse ziwiri, choncho owonera amaima ndi kuyenda kuti amalize kuwerenga mawuwo. Chilembo chilichonse chimakhala chachikulu pafupifupi mapazi imodzi mpaka awiri, kutengera mtunda wa woyang'anayo. Kuwala kumene kumadutsa m'magalasiwo kumabwereza mawonekedwe a zilembozo ngati mithunzi ndi zithunzi zowoneka mmagalasi. Ntchitoyi imayitanitsa anthu onse a m'sukuluyi kuti agwirizane ndi zilembozi mwa njira yatsopano.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Changing Perspectives Ntchito Yoyambirira ya Zilembo Zachilengedwe amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
This interactive installation compels the viewer to move in such a way to view the piece differently. As people walk by, the shapes align to form a message, which can be read walking from either direction. Installed on an art building at a university, the piece can be viewed from inside the gallery or across campus and draw people to it. The lighting also reflects the shapes of the typography in the form of shadows and reflections.
Miyezo ndi Kuphimba
Each letter of the design is approximately 1-2 feet tall, varying with distance from the viewer.
Zizindikiro
Environmental typography, interaction design, user experience, typography, graphic design,
Teknoloji Yopangira
Adobe software was used to create slides that were then projected onto the building. The projector was placed on a ladder at eye-height so it would be convenient for onlookers walking by to read. The shapes were traced with china marker then covered with frosted vinyl and cut out.
Vuto la Dizayini
After choosing an approved concept, we addressed the installation process. We could digitally cut out the letters, but they might not align correctly, or we could project it so the alignment was perfect, but would have to cut them by hand. After taping up a to-scale proof of the estimated warp we decided to project the letters because they did not align in the proof. The projection then needed to be done at night and required ladders, multiple extension cords, and for the fountain to be drained.
Kafukufuku
Researching existing projects inspired aspects of this design but also allowed it to be unique. Scouting local areas to find an optimal environment for the typography, we chose to install on campus for convenience and because of having a strong concept for the space, which included a well thought-out quote that could be read from either direction. The area was measured so a digital mockup could be done to scale. The design was very well received as people complimented it as it was being installed.
Chilimbikitso
Inspired by environmental typography installations that use perspective in a way that the words can only be read from one spot, we wanted to bring this somewhere where a lot of people could interact with typography. We were inspired by the potential we saw in the fountain in front of the our university's art building and the vertical glass panels above it. We used the dimensions of these panels to inform the choice of Helvetica Condensed and people walking from both directions to choose the quote.
Nthawi ya Polojekiti
Research for this project started in late April 2019. Installation lasted for two weeks in May 2019.
Mdondomeko ya Ntchito
This installation is unique because it is put into movement as the viewer walks by, compelling them to pause and align themselves with the piece in order to read it. The space builds anticipation as the viewer must move themselves to read the next half of the message. The typography tells a story that parallels the environment it is in, achieving mutual enhancement of the design and the environment.
Mamembala a Gulu
Angeli Leong
Mwini Zithunzi
Image #1 : Professor Wade Lough, 2019
Image #2 : Professor Wade Lough, 2019
Video Credits : Angeli Leong
Quote used is by Wayne Dyer

Zolipidwa

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Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

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