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Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi ndi Unto

Dizayini ya Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi ndi Unto ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2020 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zithunzi, Zojambulidwa ndi Kulumikizana Mwazithunzi.


ChitsuloZithunzi· 2020

Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi

ndi Unto

Kasitomala: Unto

Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Zithunzi

11,503

Mitundu

Kapangidwe

Za Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi

Malemba a Bukhu: Unto Communication Tool ndi njira yachizindikiro cha bizinesi yomangidwa mozungulira kadi ya dzina yomwe ingagawidwe. Kadiyi ili ndi kukula kwa masentimita 9 mpaka 5.4 ndipo ili ndi zambiri zofananira za kulumikizana pamalo awiri, block imodzi yosindikizidwa mosinthana pamwamba pa ina. Mzere wophwanyika wa die-cut ukugawa magawo awiriwo, kotero kadiyi ingathe kung'ambidwa pakati. Mwiniwake amasunga gawo limodzi ndipo amapereka gawo linalo, zomwe zimalola kadi imodzi kufikira munthu wachiwiri wolumikizana. Chizindikirochi chimaphatikizaponso peji yamanyuzipepala ndi zophimba za bubble wrap zosindikizidwa zomwe zimagwiritsidwa ntchito popaka katundu.

Chidziwitso

Za Mphoto ya Chitsulo ya A' Design Award

Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Unto Communication Tool Ntchito Yaikulu: Chizindikiro cha Bizinesi amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
Miyezo ndi Kuphimba
Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
Zizindikiro
Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
Teknoloji Yopangira
UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
Vuto la Dizayini
The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
Kafukufuku
The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
Chilimbikitso
Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
Nthawi ya Polojekiti
The project started in July till September 2019, in Taipei.
Mdondomeko ya Ntchito
The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
Petensi
© 2019 Studio Unto. All Rights Reserved.
Mamembala a Gulu
Ming Hsi Chou
Ching Yi Angela Chang
Mwini Zithunzi
Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.

Zolipidwa

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Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

A' Design Award ndi mphotho yapadziko lonse, yoweruzidwa ndi oweruza, ya dizayini yabwino. Tengani nawo mbali mu A' Design Award kuti mukhale ndi mwayi wopeza kutamandidwa moyenera, kudziwika, ulemu ndi kufalitsa ntchito yanu. Ikani ntchito yanu ku A' Design Award ndipo pikanani kuti mupeze mphotho yotamandika ya A' Design Prize.

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