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Interdependence Concepcion d'Afichas per Haitao Song

Lo dissènh Interdependence Concepcion d'Afichas per Haitao Song es un laureat autfo estimfo del prestigfo 2020 A' Design Award de Fèrre dins la Categoria de Competfo Social.


FèrreSocial· 2020

Interdependence Concepcion d'Afichas

per Haitao Song

Client : SongHaitao

Laureat del A' Design Award de Fèrre dins la Categoria Social

22,488

Laureat de Prèmi Verificat

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Colors

Lo Concèpte

A prepaus de Interdependence Concepcion d'Afichas

Interdependéncia es un afiche de servici public creat per sensibilizar a la proteccion de la fauna salvatja. L'afiche mostra un plat de repais. Sul costat esquèrre jaisson d'animals salvatges mòrts, una ratapenada e un pangolin. Sul costat drech jais un pomon uman infectat amb la forma d'un coronavirus a l'interior. Lo sang dels animals s'espandís per formar la forma del pomon, e los vaisses sanguins del pomon son dessenhats coma de brancas d'arbre. L'imatge liga lo manjar d'animals salvatges amb l'infeccion e afirma que protegir los animals salvatges protegís las personas. L'afiche fa 70 per 50 centimètres e es exposat en exterior e en linha.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Interdependence Concepcion d'Afichas a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Interdependence Concepcion d'Afichas siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Interdependence Concepcion d'Afichas merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas
This print advertisement aims to raise people’s attention on the wildlife protection with describing the relationship between coronavirus and eaten wildlife. It depicts two kinds of wild animals, bat and pangolin, and the human’s infected lungs lying on the dinner plate, which represents the relationship between the outbreak of coronavirus and the consumption of wild animal. In this way, the advertisement conveys the important idea that protecting wild animals is protecting human beings.
Dimensions e Embalatge
70cm X 50cm ,outdoor posting and network communication
Etiquetas
Protecting Wildlife, Coronavirus, Public service advertisement, 2019-nCoV, Interdependence, lung, bat, pangolin
Tecnologia de Produccion
In this advertisement, the left side of the plate is a dead wild animal waiting to be eaten, while the right side of the plate is an infected human lung with coronavirus shape inside. The blood of the deal wild animal spreads to form the shape of the infected lungs, and the vessels of the lung is connected with the dead wild animal, indicating the relationship between eating wild animal and being infected with coronavirus. The vessels of the lung is designed in the shape of tree branches, which represents the nature and the human belong to the same community of shared destiny.
Desaffo de Dissènh
I hope the final design is creative as well as intuitive and enlightening.
Recèrca
Through studying tons of medical papers, media reports, and social medias, it seems that the public concerns about the correlation between bat, pangolin, and the coronavirus. Thus, this advertisement is designed with these two wild animals as symbols.
Inspiracion
Coronavirus has spread to the world and caused certain panic among people. Some researchers pointed out that wild animals could be the source of the coronavirus.
Durada del Projècte
The project started in Guangzhou in January 2020 and finished in February 2020 .
Flux Operacional
When people see this advertisement, they can intuitively understand the meaning behind it, and know the importance of protecting wild animals.
Brevets
Copyrights belong to Song HaiTao, 2020.
Crèdits d'Imatges
Image #1: Song HaiTao, Symbiosis Poster, 2020
Image #2: Song HaiTao, Symbiosis Social Media Poster , 2020
Image #3: Song HaiTao, Symbiosis Poster Making of, 2020
Image #4: Song HaiTao, Symbiosis Poster Environment, 2020
Image #5: Song HaiTao, Symbiosis Poster Environment, 2020

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Lo Bon Dissènh Merita una Granda Reconeissença

Lo A' Design Award es una distincfo internacionala, amb jfo, per lo bon dissènh. Participfo al A' Design Award per gafo l'oportunitat d'obténer una reconeissença meritocrfo, de ganhar la renomfo, lo prestigi e la publicitat per vòstra òbra. Nomenfo vòstra òbra per lo A' Design Award e competfo per lo convofo A' Design Prize.

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