Alpha Series Rasador per Mert Ali Bukulmez

Lo dissènh Alpha Series Rasador per Mert Ali Bukulmez es un laureat autfo estimfo del prestigfo 2020 A' Design Award de Fèrre dins la Categoria de Competfo Producte Cosmetic.

FèrreProducte Cosmetic· 2020

Alpha Series Rasador

per Mert Ali Bukulmez

Client : Arçelik A.Ş

Laureat del A' Design Award de Fèrre dins la Categoria Producte Cosmetic

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Lo Concèpte

A prepaus de Alpha Series Rasador

La seria Alpha es un rasador compact e semi-professional que pòt assumir las tascas basicas per la cura del visatge. Es tanben un produch que prepausa de solucions igienicas amb una aproximacion innovanta combinada amb una estetica bèla. Simplicitat, minimalisme e funcionalitat combinats amb una interaccion aisida amb l'utilizaire constituïsson los fondaments del projècte. L'experiéncia d'utilizacion joiosa es la clau. Las pòntas se pòdon levar facilament del rasador e plaçar dins la seccion d'emmagazinatge. Lo supòrt es concebut per cargar lo rasador e netejar las pòntas gràcias a la lumièra UV dins la seccion d'emmagazinatge.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Alpha Series Rasador a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Alpha Series Rasador siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Alpha Series Rasador merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
Dimensions e Embalatge: Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max)
Etiquetas: Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
Tecnologia de Produccion: • Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
Desaffo de Dissènh: The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
Recèrca: The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
Inspiracion: Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
Durada del Projècte: The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
Flux Operacional: The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
Brevets: Copyrights belong to Arcelik Group, 2019