Lo dissènh Moneta Identitat de marca per Kyle Mani es un laureat autfo estimfo del prestigfo 2021 A' Design Award d'Argent dins la Categoria de Competfo Grafica.

ArgentGrafica· 2021

Moneta Identitat de marca

per Kyle Mani

Client : Moneta Intel

Laureat del A' Design Award d'Argent dins la Categoria Grafica

38,604

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Lo Concèpte

A prepaus de Moneta Identitat de marca

OWDT foguèt embrigat per conceber un sistèma d'identitat flexible, dinamic e tecnicalament inclusiu. Avèm facha nòstre objectiu de metre en valent las tecnologias utilizadas per Moneta dins la marca grafica. Lo design superèt amb elegància lo desafís d'equilibrar las caracteristicas de geolocalizacion de la marca amb los elements visuals de donadas. L'identitat de marca de Moneta guida ara clarament son public altament tecnic cap a la tecnologia de geolocalizacion la mai dinamica del monde.

La Reconoissença

A prepaus del A' Design Award d'Argent

Moneta Identitat de marca a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Moneta Identitat de marca siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Moneta Identitat de marca es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: OWDT was hired to design a flexible identity system that was dynamic and technically inclusive. The project also encompassed brand strategy, positioning, messaging, and digital design. OWDT planned and developed a complete brand architecture and supporting assets.
Dimensions e Embalatge: This is a mobile application in addition to a web application component. There is no dimension or packaging specification associated with this product.
Etiquetas: branding, web design, identity design, logo design
Tecnologia de Produccion: There is a patented process used by Moneta resulting in high-resolution geopositioning. Our technology has helped a multitude of organizations; from asset tracking for heavy industries to contact tracing to fight internal epidemics. The technology uses 3 data sets collected from 3 sources to accurately Geoposition the user, Bluthouth, Triangular Geolocation technology, and Geohashing. Combining the above with Geofencing, we can always eliminate bad data as well as bad actors to provide high-res geopositioning data.
Desaffo de Dissènh: In order to tackle the creative changes for the branding process, we needed to establish a dynamic structure for the brandmark that can showcase a simple and yet connected design to the concept. We used M as the hallmark for the brand and as the brandmark and used the various technologies used in the application to shape the letter M. Then we animated and created a rotational structure for the M to pass along the message.
Recèrca: Most geopositioning products only use one aspect of geopositioning of the device in order to determine the location of the device. While this system works to a certain degree, it lacs the accuracy that is needed in a certain context such as contact tracing where the distance has to be calculated to a few meters. By combining various radio signal data collection and proper calculation algorithms, we were able to resolve one of the most difficult geopositioning challenges of our time.
Inspiracion: We made it our purpose to highlight the technologies used by Moneta in the brand mark. The design gracefully overcame the challenge of balancing the brand's Geopositioning characteristics and data type visuals. Moneta's brand identity now clearly leads its highly technical audience to the world's most dynamic Geopositioning technology.
Durada del Projècte: 6 months, Houston, Texas, USA
Flux Operacional: Moneta's brand identity leads the technical audience to Geopositioning technology.
Brevets: Patent Pending
Membres de l'Equipa: OWDT as an organization has been responsible for the development of this product.
Crèdits d'Imatges: Patent Pending