Auspicious Beast Motius Grafics per Guangzhou Kemei Commodity Co., Ltd.

Lo dissènh Auspicious Beast Motius Grafics per Guangzhou Kemei Commodity Co., Ltd. es un laureat autfo estimfo del prestigfo 2022 A' Design Award de Bronze dins la Categoria de Competfo Grafica.

BronzeGrafica· 2022

Auspicious Beast Motius Grafics

per Guangzhou Kemei Commodity Co., Ltd.

Client : Guangzhou Kemei Commodity Co., Ltd.

Laureat del A' Design Award de Bronze dins la Categoria Grafica

10,600

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #128175

Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Auspicious Beast Motius Grafics

Bèstia de Bon Aür es una seria de motius grafics pintats a la man per de produits de consum. La seria presenta quatre creaturas de bon aür de la tradicion chinesa: la carpa, la grua, lo leon e lo kylin, que representan la fortuna, la longevitat, la seguretat e lo bonur. Cada motiu ajusta de motius tradicionals amb d'elements modèrnes. De colors rics, tirats de las tenchuras de la pintura tradicionala chinesa, donan forma a cada imatge d'animal. Una calligrafia vigorosa escricha a l'encre negra acompanha los motius. La seria a per objectiu de renovelar l'atencion pòrtada a la cultura tradicionala chinesa e de partejar de vòts positius.

La Reconoissença

A prepaus del A' Design Award de Bronze

Auspicious Beast Motius Grafics a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Auspicious Beast Motius Grafics siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Auspicious Beast Motius Grafics satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: This series of hand painting products select the auspicious beasts of China as the main elements, namely carp, crane, lion and kylin. Every graphic adopts the refreshing integration of traditional culture and modern elements, and is adorned by vigorous brush strokes and characters, and rich colors. The combination of vibrant colors and calligraphy implies carrying forward traditional Chinese culture against the backdrop of the new era.
Tecnologia de Produccion: This series focuses on the China-chic style and uses modern hand painting to realize the animal images that represent luck and auspiciousness. The rich colors coming from the dye colors of traditional Chinese painting echo the images of every auspicious beast. Adorned with vigorous calligraphy, this product showcases the intrinsic spirits of traditional Chinese culture.
Desaffo de Dissènh: The most challenging problem is how to strike a balance among every single beautiful character, harmonious and unified style, and comprehensible connotations. This product, by using modern techniques to express the traditional Chinese elements, conveys the idea that traditional culture can be sublimated when merged with the new era, and breaks the stereotype of conformist Chinese traditional culture.
Recèrca: The study shows that the traditional hand paintings on the market blindly utilize the culture and popular elements from other countries, but neglect the prominent traditional Chinese culture. What’s worse, the majority of them merely focus on flamboyant patterns with no in-depth connotations. This series, however, is designed as a groundbreaking product that put other commonplace counterparts in the shade, aiming to redraw people’s attention to the traditional Chinese culture.
Inspiracion: The graphics of this series come from auspicious beasts that have been passed down from ancient times to the present in China, such as carp, crane, lion and kylin, representing fortune, longevity, safety and auspiciousness respectively. By virtue of this, the brand hopes to send positive and wonderful wishes to users and encourage them to stay optimistic in the Covid-19 Pandemic.
Flux Operacional: In order to highlight China's lofty and solemn spirit, these patterns are paired with brush strokes written in black ink that are vigorous and delicate, and seemingly chaotic but actually neat. The patterns in line with the connotations of these auspicious beasts are in sharp contrast with the vibrant colors on their bodies.

Legir lo comunicat de premsa

Patrocinat