Rivalta Etiqueta de botelha de vin per Ximena Ureta

Lo dissènh Rivalta Etiqueta de botelha de vin per Ximena Ureta es un laureat autfo estimfo del prestigfo 2023 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.

ArgentEmbalatge· 2023

Rivalta Etiqueta de botelha de vin

per Ximena Ureta

Client : Santa Ema

Laureat del A' Design Award d'Argent dins la Categoria Embalatge

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Colors

Lo Concèpte

A prepaus de Rivalta Etiqueta de botelha de vin

Rivalta es una etiqueta de botelha de vin e un disseny d'embalatge creat per un assemblatge roge de produccion limitada. L'etiqueta frontala es imprimida sus papièr non cochat, resistent a l'aiga, amb la tecnologia offset amb cinc colors especialas, fuèlha d'argent mata, vernís serigrafic e relèu mecanic. L'etiqueta posteriora es imprimida amb tecnologia digitala en tres colors especialas. Lo papièr es certificat per una gestion forestièra responsabla e resistís al vielhiment e a la lutz ultraviolèta. De tons roges e una illustracion detalhada rapèlan l'origina italiana de la familha fondatritz, çò que dona a la presentacion un caractèr elegant.

La Reconoissença

A prepaus del A' Design Award d'Argent

Rivalta Etiqueta de botelha de vin a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Rivalta Etiqueta de botelha de vin siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Rivalta Etiqueta de botelha de vin es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains.
Dimensions e Embalatge: The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors.
Etiquetas: Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
Tecnologia de Produccion: The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors.
Desaffo de Dissènh: The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
Recèrca: The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
Inspiracion: Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
Durada del Projècte: Rivalta was launched in June 2022 in Chile as the first market.
Flux Operacional: This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
Membres de l'Equipa: Art direction and design: Ximena Ureta.
Crèdits d'Imatges: Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.