Lo dissènh Nikasi Embalatge de botelha de bièra per Tiger Pan es un laureat autfo estimfo del prestigfo 2023 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.
ArgentEmbalatge· 2023
Nikasi Embalatge de botelha de bièra
per Tiger Pan
Client : Tsingtao Brewery Co., Ltd.
Laureat del A' Design Award d'Argent dins la Categoria Embalatge
Laureat de Prèmi Verificat
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A prepaus de Nikasi Embalatge de botelha de bièra
Nikasi es un design d'embalatge per una bièra blanca de gamma nauta. Lo còl de la botelha es escultat en tres dimensions e pòrta una figura geometrica en relèu de Ninkasi, descricha dins lo mite coma la primièra divessa de la braçariá. Lo còs de la botelha es parcialament sablat, e l'etiqueta en relèu es formada per suggerir la rauba de la divessa. Puslèu que de se fisar solament a una etiqueta imprimida, la forma escultada del veire dona a la bièra son identitat. La botelha mesura 63 mm de largor, 63 mm de prigondor e 225 mm de nautor. De pròvas repetidas e de modelizacion tridimensionala an fach possibla la produccion en massa.
La Reconoissença
A prepaus del A' Design Award d'Argent
Nikasi Embalatge de botelha de bièra a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Nikasi Embalatge de botelha de bièra siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Nikasi Embalatge de botelha de bièra es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- The goal of the project is to build up a fresh new brand of high-end white beer. With the fierce competition going on the beer market, Nikasi will not stand out easily with a different label, but it will with a totally different carved bottle. On the neck, the geometric figure of Sumerian goddess of brewery is embossed. Under the neck, a delicate label is made to be the gown of the goddess. In any social occasions, Nikasi will be the special preferable choice of beer, making the consumers proud of holding it on hand.
- Dimensions e Embalatge
- Width 63mm x Depth 63mm x Height 225mm
- Etiquetas
- beer, Sumerian civilization, white beer, package, Tiger Pan
- Tecnologia de Produccion
- The bottle neck is carved in three dimensions, the bottle body is partially sanded and the label bulges.
- Desaffo de Dissènh
- As we know, the thickness for a beer bottle is quite limited. The carving of the bottle is not at all an easy process. Also the sharp angles on the face have made it even difficult for manufacturer to produce it by mass. Yet through over 30 times of proofing and redesigns of the 3D modeling work, the beer is now qualified of mass production.
- Recèrca
- As the brand owner of Nikasi, Tsingtao beer has made mass production for the bottle with the carved neck, which has proved the design to be effective and influential.
- Inspiracion
- The inspiration come from the myth that Ninkasi is said to be the first goddess of brewery in human history. While most of the beers differentiate themselves from their competitors by labels. We made this bold decision to carve the neck of the bottle, telling a mysterious story of the origin of the beer in the same time.
- Durada del Projècte
- 2021 September to 2022 August
- Flux Operacional
- The highly exquisite bottle stickers are designed to serve as the dress of the goddess. All these details match the theme of Nicasi, making consumers feel proud to hold the bottle in their hands and feel the leading superiority in social occasions. Exquisite embossing technology will leave a high quality impression on consumers and open a massive gap with competitors.
- Brevets
- Tiger Pan
- Membres de l'Equipa
- Chief Designer: Tiger Pan
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Image Editing: Juanjuan Wu
Project Manager: Hua You - Crèdits d'Imatges
- Tiger Pan
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