Ajinomoto Cec Centre d'Engatjament del Client per Stoked Associates

Lo dissènh Ajinomoto Cec Centre d'Engatjament del Client per Stoked Associates es un laureat autfo estimfo del prestigfo 2023 A' Design Award de Bronze dins la Categoria de Competfo Interior.

BronzeInterior· 2023

Ajinomoto Cec Centre d'Engatjament del Client

per Stoked Associates

Client : Ajinomoto Malaysia Berhad

Laureat del A' Design Award de Bronze dins la Categoria Interior

19,776

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Lo Concèpte

A prepaus de Ajinomoto Cec Centre d'Engatjament del Client

Lo CEC d'Ajinomoto es un centre d'engatjament del client construit dins una novèla fabrica al Bandar Enstek Halal Hub, Negeri Sembilan, Malàisia. L'interior s'obrís amb un grand mur video LED que saluda los emplegats e los visitaires abans que dintren dins l'Infoseum. Un tunèl mena puèi los visitaires a travèrs l'istòria de l'entrepresa, los servicis corporatius e los produches. Un mapatge de projeccion e un sistèma de son acompanhan la visita, e un estudi de cosina acuèlh sesilhas interactivas suls goûts. Linhas neteas e linearas evocan lo movement de la cana de sucre al vent.

La Reconoissença

A prepaus del A' Design Award de Bronze

Ajinomoto Cec Centre d'Engatjament del Client a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Ajinomoto Cec Centre d'Engatjament del Client siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Ajinomoto Cec Centre d'Engatjament del Client satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

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Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Ajinomoto Malaysia Berhad has officially opened its new factory in Bandar Enstek Halal Hub, Negeri Sembilan in conjunction with its 60th Anniversary in Malaysia. It will demonstrate the whole new brand image to the public eyes with the new customer engagement centre. The new factory is a smart factory and certified Green Building. Advanced technology that optimizes operations through automation and digitalization is incorporated to improve efficiency and productivity.
Dimensions e Embalatge: Width 16880mm x Depth 9500mm x Height 3200mm
Etiquetas: Interior Design, Experience, Customer Engagement Centre, Cooking Studio, Factory
Tecnologia de Produccion: The design team introduced a 3000mm height x 4800mm width LED video wall as a welcoming feature to greet the employees and visitors. It could visually engage with people before entering into the Infoseum. Projection mapping with sound system are integrated as part of the customer experience journey.
Desaffo de Dissènh: Corporate branding, customer experience and safety are the highest priority for this project. The design team deep dived into Ajinomoto history milestones, product and technology information and the methodology to create a seamless experience journey for the visitors. There are multiple discussions with stakeholders and business units to achieve the final outcome where able to showcase Ajinomoto spirit to their audience.
Recèrca: Ajinomoto is rich in history. Creating new values, enhancing life and social contribution is part of the company mission. The design team continue to follow the purity of one of the Japanese fundamental philosophy of life ikigai where everything have its own purpose. The space design reflects effective, reliable, reconnect and elevate to demonstrate Ajinomoto encouraging achievement. Digital information was introduced through various interactive technology embedded within the space. Using clean and linear lines to resemble the idea of Ajinomoto to always be focus on the vision and mission to the people and to the society.
Inspiracion: In the new Ajinomoto CEC, we captured the poetic movements of the sugarcanes that waves in the wind when it brushes through the tips. This is our statement made at the entrance of the Infoseum, where it located strategically at the lobby. We focus in creating dynamic space movement experience for visitors. At the same time, we continue to follow the purity of one of the Japanese fundamental philosophy of life Ikigai where everything have its own purpose.
Durada del Projècte: The project design started in July 2021 and construction finished in November 2022 at Bandar Enstek Halal Hub, Negeri Sembilan, Malaysia.
Flux Operacional: By combining future essentials into every day lifestyle needs. Our design approach aligned with Ajinomoto vision to co-create value together with customer. There are several interactive spaces created to engage with visitors from the touch down area with a large LED video wall, leading through the tunnel into the history of Ajinomoto, corporate services and products. An interacting cooking session with visitors to have self experience with the Umami taste happen in the cooking studio.
Membres de l'Equipa: Collaboration Partner: Okamura International Malaysia Sdn Bhd
Project Director: Kathy Fong
Project Lead: Stephanie Lew
Project Manager: Fregen Lim
Designer: Austin Lee
3D Visualizer: Jimmy
Crèdits d'Imatges: Image #1: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #2: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #3: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #4: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #5: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022