Rongbaohang BMW Interior de concessionària d'automobils per Yixian Chen

Lo dissènh Rongbaohang BMW Interior de concessionària d'automobils per Yixian Chen es un laureat autfo estimfo del prestigfo 2024 A' Design Award d'Argent dins la Categoria de Competfo Interior.

ArgentInterior· 2024

Rongbaohang BMW Interior de concessionària d'automobils

per Yixian Chen

Client : CX Design

Laureat del A' Design Award d'Argent dins la Categoria Interior

24,989

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Colors

Lo Concèpte

A prepaus de Rongbaohang BMW Interior de concessionària d'automobils

Rongbaohang BMW es un interior de concessionària d'automobils situat a Tianjin. La disposicion seguís un percors de circulacion circular contunh. Los plafons del primièr e del segond estatge son cobèrts de panèls d'acrilic transparent blau, dispausats de manièra a suggerir de trajectòrias de conducha e d'ondulacions d'aiga que rajan. Aqueles panèls fan resson a un païsatge aquatic format per un ridèl d'aiga e un bassin. La durabilitat guida lo projècte, e lo sistèma d'esclairatge foguèt reconstruch amb de grasilhas de fusta plaçadas a las fenèstras nautas. La zòna de burèus foguèt reducha per fin que lo salon dels clients poguèsse èsser agrandit.

La Reconoissença

A prepaus del A' Design Award d'Argent

Rongbaohang BMW Interior de concessionària d'automobils a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Rongbaohang BMW Interior de concessionària d'automobils siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Rongbaohang BMW Interior de concessionària d'automobils es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Dimensions e Embalatge: The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Etiquetas: Interior, Commercial, Modern, Natural, Elegant, Store, BMW
Tecnologia de Produccion: In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Desaffo de Dissènh: Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Recèrca: This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Inspiracion: The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Durada del Projècte: The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Flux Operacional: Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Brevets: Copyrights belong to Rex Duan, 2023.
Membres de l'Equipa: Yixian Chen
Crèdits d'Imatges: Image #1: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #2: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #3: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #4: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #5: Photographer Rex Duan, Rongbaohang BMW, 2023.