Omar Khayyam Seria de Cartèls per Vahid Mirzaei

Lo dissènh Omar Khayyam Seria de Cartèls per Vahid Mirzaei es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Argent dins la Categoria de Competfo Grafica.

ArgentGrafica· 2025

Omar Khayyam Seria de Cartèls

per Vahid Mirzaei

Client : Vahid Mirzaei Design

Laureat del A' Design Award d'Argent dins la Categoria Grafica

60,016

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Colors

Lo Concèpte

A prepaus de Omar Khayyam Seria de Cartèls

Omar Khayyam es una seria de cartèls urbans que presentan la poesia del poèta persan Omar Khayyam. Los cartèls marcan lo 975en anniversari de la naissença del poèta. Cada cartèl combina la tipografia persana amb una traduccion anglesa plaçada dins la zòna superiora esquèrra. Lo dessenh dels caractèrs s'inspira de la calligrafia persana classica e es afinat per la legibilitat dins d'espacis publics frequentats. Cada cartèl mesura 150 per 107 centimètres e utiliza la color CMYK a 300 dpi. La seria foguèt mostrada dins d'estacions de mètro e d'autres espacis publics de Teheran.

La Reconoissença

A prepaus del A' Design Award d'Argent

Omar Khayyam Seria de Cartèls a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Omar Khayyam Seria de Cartèls siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Omar Khayyam Seria de Cartèls es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

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Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.
Dimensions e Embalatge: 150 cm X 107 cm
CMYK color
300 dpi
Etiquetas: Khayyam, Poster, Calligraphy, Typography, color, life, minimal
Tecnologia de Produccion: The posters utilize digital typography, combining Persian calligraphy with modern graphic design principles. The process involved custom type design, composition refinement, and digital rendering to ensure clarity and aesthetic harmony. The typography is crafted to evoke the elegance of classical Persian script while maintaining legibility for contemporary audiences in public spaces.
Desaffo de Dissènh: Balancing traditional Persian calligraphy with modern digital typography was a key challenge. Ensuring readability in busy urban settings, maintaining cultural authenticity, and integrating bilingual content harmoniously required meticulous composition. Additionally, adapting the artwork for various public spaces while keeping a cohesive visual identity posed a creative and technical challenge.
Recèrca: Omar Khayyam was a Persian poet, mathematician, and philosopher whose quatrains explore existential themes, fate, and the passage of time. His poetry has influenced visual arts, literature, and philosophy worldwide. In design and typography, his verses inspire expressive forms, merging aesthetic beauty with intellectual depth. This project extends his legacy into public art, engaging new audiences with his profound reflections.
Inspiracion: The project was inspired by Khayyam’s timeless wisdom and its relevance to modern life. His poetry explores fate, existence, and the fleeting nature of time, themes that resonate deeply today. The idea of bringing classical Persian literature into contemporary public spaces came from a desire to bridge history, art, and everyday life, creating moments of reflection amid the urban rush.
Durada del Projècte: The project started in February 2023 in Tehran and finished in June 2023 in Tehran, and was exhibited in Metro stations and urban spaces in May 2023.
Flux Operacional: The interaction happens as passersby encounter the posters in urban spaces, catching their eye with intricate Persian typography. The key frames include the first glance, where the poetry’s visual elegance intrigues, followed by reading the English translation, offering accessibility. The final frame is reflection, where viewers connect with Khayyam’s words, making his poetry a part of their thoughts and urban experience.
Crèdits d'Imatges: Designed by Vahid Mirzaei