Congtai Huofenzi V10 Embalatge de botelha de licor per Wen Liu

Lo dissènh Congtai Huofenzi V10 Embalatge de botelha de licor per Wen Liu es un laureat autfo estimfo del prestigfo 2026 A' Design Award d'Aur dins la Categoria de Competfo Dissènh d'Embalatge.

AurEmbalatge· 2026

Congtai Huofenzi V10 Embalatge de botelha de licor

per Wen Liu

Client : Shenzhen Oracle Creative Design Co.,Ltd.

Laureat del A' Design Award d'Aur dins la Categoria Embalatge

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Lo Concèpte

A prepaus de Congtai Huofenzi V10 Embalatge de botelha de licor

Congtai Huofenzi V10 es un disenh d'embalatge per un baijiu de qualitat superiora, e es la primièra edicion tematica del zodiac dins la seria Huofenzi V. L'illustracion de la botelha mòstra una sèrp atirada per l'aròma del baijiu Congtai, que viatja de luènh e se transforma aprèp aver begut. La sèrp se corba en forma de V que se mescla amb lo lògo de la seria. De motius moleculars e de levadura, de ris e de motius tradicionals son teissuts dins lo còs de la sèrp. L'illustracion es aplicada sus la botelha de veire per un procès de cuècha de decalcomania. La botelha mesura 105 per 105 per 308 millimètres.

La Reconoissença

A prepaus del A' Design Award d'Aur

Congtai Huofenzi V10 Embalatge de botelha de licor a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Congtai Huofenzi V10 Embalatge de botelha de licor siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Congtai Huofenzi V10 Embalatge de botelha de licor crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

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Kit de premsa

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Proprietats Unicas: As the inaugural zodiac-themed release in the"Huofenzi V Series," this premium baijiu reinterprets tradition for a younger audience. Its illustration shows a snake, drawn by the aroma of Congtai baijiu, journeying from afar and transforming after drinking. Uniquely, the snake forms a V, blending with the series logo to symbolize a fresh take on baijiu and zodiac culture, setting a youthful and artistic tone.
Dimensions e Embalatge: 105mm×105mm×308mm
Etiquetas: Baijiu, Congtai, Year of the Snake (Zodiac), Limited Edition, Innovation
Tecnologia de Produccion: Utilizing a decal firing process for the illustrations on the glass bottle provides a cost-effective production solution that also supports our eco-conscious goals.
Desaffo de Dissènh: The core challenge was to merge the snake's mystique with a youthful brand identity, while ensuring a unique and story-rich design. We achieved this by integrating diverse elements—a visual metaphor fuses molecular elements, fermentation yeast, the liquor, rice, the Congtai distillery, traditional motifs, and cosmic realms. This harmonious blend of the classic and the contemporary masterfully captures the mystical aura of the Snake.
Recèrca: The Chinese zodiac carries unique significance in baijiu culture, with annual themed releases from major distilleries sparking widespread consumer interest. For its inaugural zodiac offering—the Huofenzi Year of the Snake edition—the distillery required a visual and cultural expression distinctively aligned with its youthful, energetic brand positioning. The zodiac theme not only enriches the product line but also deepens its cultural resonance, enhancing market appeal. Since its launch, consumer response has been highly positive.
Inspiracion: Huofenzi is both the product's name and concept, symbolized by the V shape. The design depicts a snake lured by the aroma of Congtai liquor, transforming as it drinks and merging its form with the V. Molecular and yeast motifs are woven in, blending tradition with modern aesthetics to reinterpret the mystique of the Year of the Snake.
Durada del Projècte: Project Launch Date: 25th July 2024
Venue: Shenzhen Jia Guwen Creative Design Co.
Flux Operacional: The product's core V symbol is visually brought to life by a serpent, which narrates a tale of transformation: lured by the aroma of Congtai liquor, the snake drinks and mystically merges into the V form. Within the snake's body, a visual metaphor fuses molecular elements, fermentation yeast, the liquor, rice, the Congtai distillery, traditional motifs, and cosmic realms. This harmonious blend of the classic and the contemporary masterfully captures the mystical aura of the Snake.
Membres de l'Equipa: Wen Liu
Rui Zhou
Zhuowei Zhang