Lo dissènh Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental per Prompong Hakk es un laureat autfo estimfo del prestigfo 2016 A' Design Award de Fèrre dins la Categoria de Competfo Dissènh d'Embalatge.
FèrreEmbalatge· 2016
Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental
per Prompong Hakk
Client : Twin Lotus
Laureat del A' Design Award de Fèrre dins la Categoria Embalatge
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A prepaus de Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental
A l'origina, lo projècte començèt amb un disseny d'empaquetatge plastic ordinari de fil dental quand l'equipa se n'adonèt de la quantitat de rebut que aqueste segment generava e començèt a repensar son abòrd. L'idèa èra de crear un empaquetatge ecologic que poguèsse èsser reutilizat en reomplissent lo filament. Pasmens, aquò fasiá sens solament se las personas èran capablas e desirosas de gardar la bóstia per una periòda de temps mai longa. L'objectiu èra de concéber una experiéncia estil Zippo, un disseny que foncionava ben, presentava un bèl aspècte e podiá anar pertot, transformant una idèa respectuosa de l'environament en un accessòri amat.
La Reconoissença
A prepaus del A' Design Award de Fèrre
Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Twin Lotus Herbaliste Eco-friendly Pack Empaquetatge de Fil Dental merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
- Dimensions e Embalatge
- Width 59,6mm x Length 46,6mm x Height 22mm
- Etiquetas
- Green Design, FMCG Packaging, Herbaliste, Eco-friendly
- Tecnologia de Produccion
- Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
- Desaffo de Dissènh
- After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
- Recèrca
- There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
- Inspiracion
- Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
- Durada del Projècte
- The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
- Flux Operacional
- Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
- Membres de l'Equipa
- Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon
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