DeliPeruano Signature Embalagem por Carla Filomeno Tejeda

O design DeliPeruano Signature Embalagem por Carla Filomeno Tejeda é um vencedor altamente estimado do prestigioso 2021 A' Design Award de Prata na Categoria de Competição Design de Edição Limitada e Personalizado.

PrataEdição Limitada· 2021

DeliPeruano Signature Embalagem

por Carla Filomeno Tejeda

Cliente: DeliPeruano

Vencedor do A' Design Award de Prata na Categoria Edição Limitada

40,859

Vencedor de Prémio Verificado

Verificar Estado do Prémio para #111763

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Cores

O Design

Sobre DeliPeruano Signature Embalagem

DeliPeruano Signature é um Kit de Harmonização de Pisco Premium feito com vegetais selecionados. O design de sua embalagem combina um estilo minimalista e tradicional ao mesmo tempo. A limpeza e elegância, aliadas ao uso da tinta prateada, denotam a pureza e a alta qualidade dos produtos, enquanto as texturas e materiais artesanais remetem à tradição deste licor peruano. Em geral, o design da garrafa e dos demais elementos da caixa permitem mostrar e destacar os atributos do produto, conseguindo uma experiência sensorial que o torna único e desejável.

O Reconhecimento

Sobre o A' Design Award de Prata

DeliPeruano Signature Embalagem conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que DeliPeruano Signature Embalagem seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. DeliPeruano Signature Embalagem é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: DeliPeruano Signature is a Premium Pisco Pairing Kit made in a limited edition with selected artisanal botanicals. Its package design combines a minimalist and traditional style to convey its value and uniqueness, making it desirable to the user. Cleanliness and elegance denote the purity and high quality of the products, through the use of typography, black and silver ink printed directly on the bottles and small details such as textures and fine finishes. Graphic details, antique-style illustrations and rustic materials refer to the tradition and craftsmanship of this Peruvian liqueur.
Dimensões e Embalagem: The box measures 17 x 14 x 38 cm.
Pisco bottle measures 6 x 31 cm.
The glass jars measure 4 x 9 cm each.
Etiquetas: packaging, liquor, limited edition, handcrafted, minimalist design, graphic design
Tecnologia de Produção: For the packaging design, the designer chose different materials such as glass bottles with cork lids, a handcrafted box made with reused wood, kraft paper, adhesive paper and jute rope, as well as silver ink and other fine finishes. Different printing systems were used for the production: direct screen printing on the bottles, screen printing on wood on the outside and inside of the box, and offset printing for the complementary materials such as labels, hangtag and leaflet.
Desafio de Design: The most difficult part of this project was the production possibilities for the results desired, the materials and the small number of editions. It required an uncommon type of production for this type of goods and it was difficult to get a quality silkscreen with an artisan producer and with a graphic design of such small dimensions. I overcame it doing a lot of research, testing and design adjustments.
Inspiração: This product needed to be shown as something unique and desirable, standing out among the other piscos in Peru. That's why I chose a minimalist and elegant graphic design printed directly on the bottle instead of the common paper label, to showcase the product's attributes, combined with handcrafted and recycled materials that add a sensorial experience. For the typography and graphic details, I did a visual research and took inspiration from old Peruvian stamps and liquor labels, as well as old engraved botanical illustrations.
Duração do Projeto: The project was started in January and finished in April 2018, in Lima, Peru.
Fluxo de Operação: The kit’s box comes with a hanging tag on the outside as an introduction to the product. Once opened, user finds an elegant black envelope containing a welcome brochure. Next is the Pisco bottle with a minimal printed design that allows to see the purity and transparency of the liquor. Its white back label contains detailed information about the product. In a closed compartment are the botanical jars with their name printed on them. On the wooden lid you can see the logo and the edition number.
Créditos de Imagem: Photographer: Jürgen Korn, 2018.