Gaenyeomsuda Livro didático por Miraen Design Team

O design Gaenyeomsuda Livro didático por Miraen Design Team é um vencedor altamente estimado do prestigioso 2023 A' Design Award de Bronze na Categoria de Competição Design de Educação, Auxiliares de Ensino e Conteúdo de Formação.

BronzeEducação· 2023

Gaenyeomsuda Livro didático

por Miraen Design Team

Cliente: Mirae-N

Vencedor do A' Design Award de Bronze na Categoria Educação

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Cores

O Design

Sobre Gaenyeomsuda Livro didático

Gaenyeomsuda é um livro didático de matemática concebido para estudantes adolescentes. O nome é a forma abreviada de uma expressão que significa que os conceitos são tudo na matemática. O logótipo recorre ao motivo do balão de fala e a um estilo desenhado à mão, refletindo a abreviação e a personalização próprias da cultura adolescente. O objetivo é fazer com que o estudo da matemática se assemelhe a uma conversa com um amigo, para que os alunos abram o livro sem apreensão. O livro mede 210 por 260 milímetros. Todas as páginas têm laminação mate, e o logótipo e as ilustrações são revestidos com epóxi transparente.

O Reconhecimento

Sobre o A' Design Award de Bronze

Gaenyeomsuda Livro didático conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Gaenyeomsuda Livro didático seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Gaenyeomsuda Livro didático satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: GAENYEOMSUDA was made with the purpose to provide easy access to the students. The brand name GAENYEOMSUDA is an abbreviation that comes from the sentence 'concept is everything in math' and it contains its identity as well. Abbreviation and customizing, which represent the teen’s culture, were reflected in the logo to intuitively express the brand concept which is to show that tough math concepts can be studied with joy just like having a chat with a friend.
Dimensões e Embalagem: 210mm x 260mm
The whole page was matte laminated and the logo and the pictures were coated with epoxy
Etiquetas: Textbook,Education,Print,Design,Branding
Tecnologia de Produção: The brand concept, which is to encourage studying math with joy as if chatting with a friend, was expressed in the form of a speech balloon. The hand-drawn looking logo design and the illustration interest the students. People who have experience scribbling on the cover of textbooks being tired of studying must know what this is showing.
Happy memories will make it easier to start studying
Desafio de Design: Studying is difficult to most people including math. Various ways to solve this problem are being researched but no solution’s been found to be satisfying. Many ways were thought of to provide easier start to studying and using foil printing (black foil) was one of the things that could interest the users. However, there was a risk of error when massively produced, therefore, transparent epoxy was used for both the logo and the pictures to solve the problem
Pesquisa: Math is hard and boring to most of the students and there is even an expression that says SUPOJA which means ‘people who have given up on math’. However, there is an easy way to start studying math. This project was started with the purpose of making students open the book without feeling uneasiness towards math like the famous Aristotle’s saying ‘well begun is half done’. This will help students who might have been afraid of math start studying math
Inspiração: Inspiration was sought after the teens’ culture who are the main targets of the book. They enjoy communicating with their own language in their own world. Prime examples would be customizing and abbreviation. One’s own diary is written without any templates but rather done with the flow of his/her own thoughts with the collection of the things he/she likes. -Customizing.
Communicate in their own language. - Abbreviation.
Speech balloon was selected as the motif inspired by the above.
Duração do Projeto: The project was from August 2022 to November 2022 and it went on sale from December 2022
Fluxo de Operação: Various applications utilizing the brand such as daily appliances, stationaries, etc. are introduced to create friendly vibe around math as it is used naturally on a daily basis. As the brand becomes more familiarized, math won’t be hated so much at least.
Membros da Equipa: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Wookhoon Kwon
Media Design Seyoung Hong