Ten Cartazes por Kalyani Kamat Bambolkar and Ling Lee

O design Ten Cartazes por Kalyani Kamat Bambolkar and Ling Lee é um vencedor altamente estimado do prestigioso 2020 A' Design Award de Prata na Categoria de Competição Design Gráfico, Ilustração e Comunicação Visual.

PrataGráfico· 2020

Ten Cartazes

por Kalyani Kamat Bambolkar and Ling Lee

Cliente: Kingston University, Kingston School of Art

Vencedor do A' Design Award de Prata na Categoria Gráfico

47,185

Vencedor de Prémio Verificado

Verificar Estado do Prémio para #88519

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Cores

O Design

Sobre Ten Cartazes

O design é uma campanha para o evento de moda da Universidade de Kingston. A fotografia desta campanha é feita através da criação de 'X' marcas no corpo de uma modelo que indica o simbolismo das roupas no corpo. 'X' também indica o décimo aniversário da escola de moda da Universidade de Kingston. O e-vite foi enviado a todos os convidados e cartazes e brochuras foram expostos no Design Museum de Londres.

O Reconhecimento

Sobre o A' Design Award de Prata

Ten Cartazes conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Ten Cartazes seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Ten Cartazes é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Kingston University completed 10 years of its MA fashion course, so they decided to showcase their student's finest works at The Design Museum, London. The brief was to design posters without showing the actual student’s work and typical fashion elements. The posters were designed by showing marks of clothes on one’s body in the shape of ‘X. These posters were displayed all around the event and further used in other design elements, such as E-invites, brochures, stage slideshow etc.
Dimensões e Embalagem: Brochures were printed out in 297 x 420 mm and folded into half.
Posters were printed out in 841 x 1189mm.
Etiquetas: poster, design, fashion, visual communication, fashion show, art, brochure, E-invite
Tecnologia de Produção: The posters were a culmination of both photography and graphic design. After the photoshoot, the raw images were enhanced in Adobe Photoshop and designed filling in the details about the event date, time and venue.
The photos were also used for E-invites and brochures. The E-invites were sent out a week before the event so that the guests could RSVP. The brochures had details and schedule of the event and contact information about each of the fashion students that participated.The photos were also used for E-invites and brochures. The E-invites were sent out a week before the event so that the guests could RSVP. The brochures had details and schedule of the event and contact information about each of the fashion students that participated.
Desafio de Design: The marks were created with the help of ribbons, clothes and rope. But, the marks were quickly fading away and not visible in the shots. The struggle was to make the shots quick and clear.
Pesquisa: A fashion event was hosted by Kingston University in the month of October to celebrate the tenth anniversary of their MA Fashion course. 10 fashion students were selected to showcase their works. The brief was to design posters without showing the actual student’s work and typical fashion elements. The repetition of ’10’ initiated the concept of using ‘X’ as an identity for this event. Initial concepts consisted of graphics created around ‘X’. However, this was not approved by the fashion department’s leadership, as according to them, the graphical posters did not reflect fashion. Interestingly they did like the concept of using ‘X’ as a part of branding. After having experimented with few concepts, a thought came about representing fashion as people instead of clothes. To accomplish this, an idea of showing marks left on one's body in the form of ‘X' by these designer clothes was finalised. A photo shoot was done and marks were created with the help of ribbons, clothes and rope. The photos were then integrated into posters, brochures and E-invites.
Inspiração: A fashion event was hosted by Kingston University in the month of October to celebrate the tenth anniversary of their MA Fashion course. 10 fashion students were selected to showcase their works. The repetition of ’10’ initiated the concept of using ‘X’ as an identity for this event. The brief was to design posters without showing the actual student’s work and typical fashion elements. This led to an idea of showing marks left by these designer clothes on one’s body in the shape of ‘X’ to symbolize this event.
Duração do Projeto: The project started at the end of September 2017 and finished in October 2017 in London, UK.
Fluxo de Operação: The posters were designed for the audience to get excited about the fashion show. As the images on the posters did not reveal the work of the students in any way, it created curiosity about the event.
Patentes: The posters and images are owned by Kingston University.
Membros da Equipa: Designer: Kalyani Kamat Bambolkar
Designer: Ling Lee
Créditos de Imagem: All Photo credits: Kalyani Kamat Bambolkar