Samiqman pasay
Paul Meeuwsen nisqap Beat Coffee Marka Kikinchana Diseño diseñon

Paul Meeuwsen nisqap Beat Coffee Marka Kikinchana Diseño diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2021 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.


BurunsiShuyu· 2021

Beat Coffee Marka Kikinchana Diseño

Paul Meeuwsen rurasqa

Mañakuq: Beat Coffee

Shuyu T'aqapi A' Design Award Burunsi Premiu Atipaq

10,894

Llinphikuna

Diseñomanta

Beat Coffee Marka Kikinchana Diseño nisqamanta

Beat Coffee nisqaqa huk kafe empresapaq marka kikinchana hinaspa envoltura diseñom kan. Kay musuqyachiyqa qallarirqan mercado yachaywan, competidorkuna qhawariywan, hinaspa clientekunapa willakuyninkunawan, kaykunam marka estrategiata hinaspa churakuyninta rurarqan. Kay churakuyqa "Serious Fun Coffee" nisqa siq'ipi rikhurin, kaymi rimaypa tonota churan hinaspa asikuyta, takiyta, kafewanpas tinkichin. Empresa dueñopa rimayninmi marka señalta kawsachimun. Kaqllataq yuyaymi kafe wayaqapi apachikun, chaymi realidad aumentadawan kuyuchisqa kan. Munasqanmi ch'uya, cliente-pi churasqa hinaspa pukllayniyuq markata rurayqa kan.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Beat Coffee Marka Kikinchana Diseño A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Beat Coffee Marka Kikinchana Diseño sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Beat Coffee Marka Kikinchana Diseño mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
The voice of the client is used to bring the brand mark to life. This was then translated into the packaging that animated via Augmented Reality.
Tupukuna & P'istuy
Coffee bag printed,
Etiquetakuna
brand, print, animation, audio design, social media
Ruway Tecnología
Augmented Reality
Diseño Sasachakuy
To create a customer focused fun brand clarity that was also in line with the principals that the company held.
T'aqwiy
A comprehensive brand and marketing strategy process was executed covering market insights competition and customer feedback.
Kallpachay
The inspiration for the Beatcoffee rebrand was to capture the voice of the brand. This was achieved by using the voice of the owner to bring the brand mark to life. This was then translated into the packaging that animated via Augmented Reality.
Llamk'ay Pacha
3-6 months
Purichiy Puriy
We created a brand strategry, The brand strategy translated inti the positioning, then tone of voice, Then the brand mark, and touch points
Huñu Runakuna
Paul Meeuwsen
Todd Watts
Cassy Bezeruk
Austin Davey

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun