Mengyi Xie nisqap Stories of Communication Marka Identidad Diseño diseñon

Mengyi Xie nisqap Stories of Communication Marka Identidad Diseño diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2022 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiShuyu· 2022

Stories of Communication Marka Identidad Diseño

Mengyi Xie rurasqa

Mañakuq: School of Communication, East China Normal University

Shuyu T'aqapi A' Design Award Burunsi Premiu Atipaq

10,597

Taripasqa Premio Atipaq

#136234 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Stories of Communication Marka Identidad Diseño nisqamanta

Rimanakuy Willakuykuna nisqaqa huk yachay wasi comunicación yachaywasip chunka pichqayoq watan hunt'asqanpaq ruwasqa rikuchiy identidad diseñom kan. Hatun logotipoqa 15 yupay ñiqita hina geometría rikuchiyman churasqa. Chay hatun logomanta, 100 huch'uy logokunata rikuchiq ayllu ruwakurqa. Sapa huch'uy logoqa huk willakuyta, huk rurasqata otaq huk qallariyta rikuchin, comunicación historiapi, ñawpa pachapi watasqa kaskakunamanta pacha, ñawpaq periódico kaqkama, hinallataq mundo llanta web-kama. Pachantin watachasqa (kronológico) churasqa, huch'uy logokunaqa cartelkunapi, invitación qillqakunapi, panfletokunapi, huñunakuy wasip rikuchiykunapi, hinaspa yuyarina qupuykunapi churasqa kanku.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Stories of Communication Marka Identidad Diseño A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Stories of Communication Marka Identidad Diseño sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Stories of Communication Marka Identidad Diseño mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: The main logo of project is a geometrical graphic with the numeral 15, based on which a family of 100 sub-logos was created. Each sub-logo conveys a story, crucial invention or initiative of mankind. In chronological order, this logo family represents the history of communication technology. For the 15th anniversary of the School of Communication, ECNU, the whole set of design is in tribute to not only the discipline, the practice, and the development of communication, but also the human wisdom.
Tupukuna & P'istuy: There were all kinds of size for the physical application products in this project.
Etiquetakuna: Branding, Visual Identity, Logo, Logo families, Poster, University Anniversary, Communication
Ruway Tecnología: The projects has been mainly made by Adobe's softwares, Photoshop, Illustrator, After Effects etc.
Diseño Sasachakuy: Actually, one of the biggest challenge in this project was how to choose the stories appropriately from the history. Which stories are much more important in communication history? The design team spent much time to search the material from the books, articles and internet, and consulted with teachers and specialists in mass media study.
T'aqwiy: The design team consulted and combed a large number of historical materials from the books, articles and internet. They talked with teachers and specialists in mass media study. Then designer of the project selected 100 important stories in the communication history. Behind every story there was a crucial invention or initiative of mankind.
Kallpachay: The inspiration of the project was from stories in the history of Communication, from Quipu- Knotted strings for information collection in prehistoric civilization to the first newspaper in the 17th century, and until the www (world wide web). The idea of design was to fuse these stories into visual identity system for the 15th anniversary of the School of Communication, memorizing the contribution of communication discipline and building up the brand image of school.
Llamk'ay Pacha: The project was in Shanghai.
Purichiy Puriy: Main logo, sub-logos, typeface, brand colors and other identity graphic of the project were used into the propaganda of anniversary, like series posters, invitations, pamphlets, flyers on campus and communication images on line. The team of the project also designed background screen and display wall with logo families on activity venue. And post cards, canvas bags and bottled beverage with the sub-logo graphics and stories were given to alumnus and staff as souvenirs.
Huñu Runakuna: Mengyi Xie