Unto nisqap Unto Communication Tool Kaq Ruray: Empresa Identidad diseñon

Unto nisqap Unto Communication Tool Kaq Ruray: Empresa Identidad diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2020 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruShuyu· 2020

Unto Communication Tool Kaq Ruray: Empresa Identidad

Unto rurasqa

Mañakuq: Unto

Shuyu T'aqapi A' Design Award Fierru Premiu Atipaq

11,503

Taripasqa Premio Atipaq

#92669 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Unto Communication Tool Kaq Ruray: Empresa Identidad nisqamanta

Qillqa Rimay: Unto Communication Tool nisqaqa huk empresa identidad sistemam, huk rikch'aq riqsichiy qillqa (name card) tarpusqa. Kay qillqaqa 9 chunka 5.4 sentimetrota tupun, ukhunpitaq iskay kutita kaq willay qillqasqa kachkan, huk k'uchu hawa patapi t'iksasqa, hukaq wistuchasqa churasqa. Huk t'ipiq siq'i (die-cut perforated line) iskay k'uchukunata rakin, chaymi qillqata iskaynin partiman llik'inanpaq atikun. Qillqayuqqa hukninta hap'ikun, hukaqta qusqa; chhaynapim huk sapallan qillqawan iskay riqsisqakunaman chayan. Kay identidadqa qillqasqa hoja de periódico (newsprint) flyerta ima, imapas p'istusqa burbuja plástico (bubble wrap) qhatunapaq ima yapakun.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Unto Communication Tool Kaq Ruray: Empresa Identidad A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Unto Communication Tool Kaq Ruray: Empresa Identidad sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Unto Communication Tool Kaq Ruray: Empresa Identidad yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
Tupukuna & P'istuy: Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
Etiquetakuna: Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
Ruway Tecnología: UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
Diseño Sasachakuy: The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
T'aqwiy: The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
Kallpachay: Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
Llamk'ay Pacha: The project started in July till September 2019, in Taipei.
Purichiy Puriy: The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
Huñu Runakuna: Ming Hsi Chou
Ching Yi Angela Chang
Siq'i Hayñikuna: Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.