Gaenyeomsuda Manual de Miraen Design Team

Lucrarea Gaenyeomsuda Manual de Miraen Design Team este un câștigător de mare prestigiu al premiului 2023 A' Design Award de Bronz în Categoria de Competiție Educație.

BronzEducație· 2023

Gaenyeomsuda Manual

de Miraen Design Team

Client: Mirae-N

Câștigător al premiului A' Design Award de Bronz în Categoria Educație

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Designul

Despre Gaenyeomsuda Manual

Gaenyeomsuda este un manual de matematică conceput pentru elevii adolescenți. Numele este o formă prescurtată a unei expresii care înseamnă că, în matematică, conceptele sunt totul. Logo-ul folosește un motiv de balon de dialog și un stil desenat manual, reflectând abrevierile și personalizarea specifice culturii adolescenților. Scopul este ca studiul matematicii să se simtă precum o conversație cu un prieten, astfel încât elevii să deschidă cartea fără neliniște. Cartea are dimensiunile de 210 pe 260 de milimetri. Toate paginile sunt laminate mat, iar logo-ul și ilustrațiile sunt acoperite cu epoxi transparent.

Recunoașterea

Despre A' Design Award de Bronz

Gaenyeomsuda Manual a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Gaenyeomsuda Manual să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Gaenyeomsuda Manual satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.

În Spatele Designului

Dosar de Presă

Credite, membri ai echipei și detalii tehnice furnizate de designer.

Proprietăți Unice: GAENYEOMSUDA was made with the purpose to provide easy access to the students. The brand name GAENYEOMSUDA is an abbreviation that comes from the sentence 'concept is everything in math' and it contains its identity as well. Abbreviation and customizing, which represent the teen’s culture, were reflected in the logo to intuitively express the brand concept which is to show that tough math concepts can be studied with joy just like having a chat with a friend.
Dimensiuni și Ambalare: 210mm x 260mm
The whole page was matte laminated and the logo and the pictures were coated with epoxy
Etichete: Textbook,Education,Print,Design,Branding
Tehnologie de Producție: The brand concept, which is to encourage studying math with joy as if chatting with a friend, was expressed in the form of a speech balloon. The hand-drawn looking logo design and the illustration interest the students. People who have experience scribbling on the cover of textbooks being tired of studying must know what this is showing.
Happy memories will make it easier to start studying
Provocare de Design: Studying is difficult to most people including math. Various ways to solve this problem are being researched but no solution’s been found to be satisfying. Many ways were thought of to provide easier start to studying and using foil printing (black foil) was one of the things that could interest the users. However, there was a risk of error when massively produced, therefore, transparent epoxy was used for both the logo and the pictures to solve the problem
Cercetare: Math is hard and boring to most of the students and there is even an expression that says SUPOJA which means ‘people who have given up on math’. However, there is an easy way to start studying math. This project was started with the purpose of making students open the book without feeling uneasiness towards math like the famous Aristotle’s saying ‘well begun is half done’. This will help students who might have been afraid of math start studying math
Inspirație: Inspiration was sought after the teens’ culture who are the main targets of the book. They enjoy communicating with their own language in their own world. Prime examples would be customizing and abbreviation. One’s own diary is written without any templates but rather done with the flow of his/her own thoughts with the collection of the things he/she likes. -Customizing.
Communicate in their own language. - Abbreviation.
Speech balloon was selected as the motif inspired by the above.
Durata Proiectului: The project was from August 2022 to November 2022 and it went on sale from December 2022
Flux Operațional: Various applications utilizing the brand such as daily appliances, stationaries, etc. are introduced to create friendly vibe around math as it is used naturally on a daily basis. As the brand becomes more familiarized, math won’t be hated so much at least.
Membrii Echipei: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Wookhoon Kwon
Media Design Seyoung Hong