Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa na Baidu Meux

Umushinga Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa wa Baidu Meux ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Telefoni Igendanwa.

BuronzeTelefoni Igendanwa· 2022

Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa

na Baidu Meux

Umukiriya: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Telefoni Igendanwa

20,356

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #133660

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa

Umwandiko w'Igitabo: Baidu ku Bageze mu Za Bukuru ni porogaramu ya mudasobwa ngendanwa itanga ibiri ku rutonde n'serivisi ku bakoresha b'abasaza. Iyi porogaramu ikoresha uburyo bwo gushushanya bwifashishwa bwitewe n'imyaka, hakoreshejwe inyandiko nini, urutonde rw'amakuru rusa, uburyo bunini bwo gukoraho, ndetse n'amagambo yoroshye. Ibiri byose birashobora gusomwa cyangwa kumvwa. Amavideo arimo ibisobanuro by'ubwenge (subtitles). Ishakisha rikoresheje ijwi n'ishusho rituma abakoresha b'abasaza bashobora gushakisha bavuze cyangwa bafashe ifoto. Ubwenge bwo guhimba ijwi (voice synthesis) bushobora gukoresha amajwi y'abagize umuryango yanditswe kugira ngo bavuge inyandiko mu ijwi riranguruye. Iyi porogaramu ikora ku buryo bwa Android na iOS byombi.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Baidu for the Elderly Umumaro w'ibanze: Porogaramu ya Mudasobwa Ngendanwa ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: China is facing serious aging problems. Baidu App for the Elderly provides rich content and services for the elderly. It also provides a systematic, age-friendly design which is convenient for the users to read and listen contents, and use the app. In combination with different tools and AI technologies such as voice and image synthesis, the app offers abundant services for the elderly to help them enrich life, enjoy digital services, and keep up with the digital era.
Ibipimo n'Ipaki: Baidu App for the Elderly has a great ability to adapt to both Android and iOS systems.
Ibibazo Fatizo: UX, the Elderly, Age-friendly, AI, Online Service
Ikoranabuhanga ryo Guteza Imbere: Baidu has abundant accumulation of AI technology. Based on its AI algorithm, the app offers personalized contents that meet the elderly's interests. Videos with intelligent subtitles help the elderly acquire information easily. By voice synthesis, the elderly can record family members' voices to broadcast texts which can bring emotional companionship to them and solve dyslexia and visual fatigue. Voice and image search help them search by saying or taking photos.
Ikibazo cy'Ishusho: The biggest challenge is that there are neither related aging design standards nor apps that designed for the elderly in the industry. Therefore, after systematic research, we designed an age-friendly information structure and layout that simplify the operation of the app, which makes the elderly not only willing to use, but also can easily handle it. We also cooperated with CSIA to formulate China's first age-friendly design standard, which will be applied to more and more elderly products.
Ubushakashatsi: We had questionnaires and interviews to build a comprehensive understanding of demands of elderly people deeply. The elderlies are facing physiological function degradation and emotional loneliness. But the existed products only solve basic experience problems by increasing the font size and simplifying complex functions. Through the usability test and eye-tracking experiment, we designed the age-friendly design system. It is combined with AI technologies to meet emotional demands of the elderly.
Ibyatumye Habaho: The aging population has reached 264 million in China. However, there are few APPs are specifically designed for the elderly to meet their demands. Firstly, the elderly cannot get information and services equally because of the degradation in vision, hearing, and cognition. Secondly, they are forced to become empty nesters because the young moved to big cities for opportunities. Older people are vulnerable to loneliness. Therefore, Baidu takes social responsibility and developed the app.
Igihe cy'Umushinga: The project started in December 2020 and debuted in China in January 2021, it is still going. The team members were based in Beijing, China.
Uburyo bw'Imikorere: All the contents can be both read and listened. Unified feed layout and enlarged touch area enable the elderly to use the app with simple gestures. Voice input and image input methods increase user experience. Larger fonts improve dyslexia. Simpler and straightforward copywriting makes the functions easier to understand. All these systematic, elderly-oriented designs make the app easy to read, listen to, operate, and understand.
Patente: patented.ZL201510535732.5.Baidu Online Network Technology (Beijing) Co., Ltd.2015, patented.JP6785921..Baidu Online Network Technology (Beijing) Co., Ltd.2020,patented.US10199036b2.Baidu Online Network Technology (Beijing) Co., Ltd.2019
Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021
Abagize Itsinda: Dou Shen，Yujie Shi, Xuan Li, Xiaojun Yu, Lei Zhao, Tianci Li, Xinrui Guo, Bo Ye
Abafotoye: Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021