Burton Chengdu Gucuruza na Sa and Boo Studio

Umushinga Burton Chengdu Gucuruza wa Sa and Boo Studio ni uwatsinze igihembo cyubahwa cyane 2023 Igihembo cya A' Design Award cya Zahabu mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Imbere y'Inyubako.

ZahabuImbere y'Inyubako· 2023

Burton Chengdu Gucuruza

na Sa and Boo Studio

Umukiriya: SA and BOO Studio

Uwatsinze Igihembo cya A' Design Award cya Zahabu mu Cyiciro cya Imbere y'Inyubako

32,348

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #146820

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Burton Chengdu Gucuruza

Ibihe bitera imbaraga kandi birema bibaho buri kanya hanyuma umuhanzi wigishushanyo wo mumurwi yashushanyije urutonde rusekeje nkurugero rwo guhindura abakoresha umurongo wibikoresho bya shelegi hamwe niterambere ryamateka yibiranga, bakora ubushakashatsi kumateka yibiranga nimbuga nkoranyambaga mubushinwa kugirango bakore iduka ryerekana kandi rishobora gufotorwa ni iyindi mbogamizi, itsinda ryabashushanyije rikora cyane muguhuza imiterere gakondo yubushinwa bwubakishijwe ibiti nuburyo bwububiko bugezweho no kugarura kwibuka amateka yibiranga muri uyu mwanya uvuguruzanya niyo ntego yanyuma.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Zahabu

Burton Chengdu Gucuruza ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Burton Chengdu Gucuruza biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Burton Chengdu Gucuruza itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The design is inspired by the nature, narrating the theme of a snowy and a sustainable future, and striving to shape Burton Chengdu flagship store into a carrier of One city Two world, The design shall meet both retail need and space itself, meanwhile strengthening the shopping experience of visitors and unique memory therefore establish a stronger relationship between the brand and customers and pass the brand spirit of Burton, passion and sustainability
Ibipimo n'Ipaki: The interior area is 265 sqm, the facade area is about 210 sqm.
Ibibazo Fatizo: Snowboarding, Sustainable, Recycled, Commercial, Retails, Flagship, Fashion, Chinese, Installation, Sports
Ikoranabuhanga ryo Guteza Imbere: We cared about the environmental issues, the facade we used wasted snow gears and construction materials, Since Jake Burton, the founder of Burton and the promoter of snowboarding, made snowboards in his workshop, team recreates his workshop by combining Chinese traditional mortise tenon structure with modern industrial material, Wood and metal build the skeleton of workshop, implying interactions between nature and industry, tradition and innovation, as well as past and future
Ikibazo cy'Ishusho: The challenge is to translate the heritage and development of this unique brand, since it's not as common as other fashion retail. We work on the props to better fit the snow gear products, as well as differentiate the brand from another sports brand. Another outcome of the research, is the combination of eastern and western architect styles.
Ubushakashatsi: The research focused on three main perspectives, first of all, the snowboarding sports itself, and then, the founder of this brand, who significantly influenced the whole industry. The third perspective is about the local elements. For the first perspective, since it is a flagship retail, understanding the market is essential. Also, winter sports is a growing industry in China, which requires more understandings of the connection between the products and this sports. On the other hand, the founder of this brand has very significant influences to this sports, to get a better view of his own experiences will help design.Background research is basically based on the brand's official site. Thirdly, Chengdu is the center of west south area in China, which is a very big market for the brand, so to better embed the local elements in the design is another concern. The methods of research contain internet resources, interviewing the staff, newspaper back in time. After all the research, how to translate the information visually is main concern. Therefore, except for the datas and words collected from resources, the design team created a set of illustration which could be used in design, and be seen by customers, therefore, get a better understanding of the brand and the design.
Ibyatumye Habaho: Elements of snowboarding are translated into materials and imagery for the viewers to read the brand message of Burton, People, Planet, Sports, is conveyed through the texture, Snowboarding gradually becomes popular while also causing environmental issues, In this case, uses of wasted construction materials from the last merchant and damaged gears supplied by Burton, By decomposing, mixing and reusing, eventually turned out to be the facade, We are committed to build an iconic landmark in the city
Igihe cy'Umushinga: The project started in May 2022 in Chengdu, China, and finished in December 2022, and now in In99 Shopping mall in Chengdu
Uburyo bw'Imikorere: The design team collected the wasted construction wastes from last retail store moved away, and ask Burton for their used snow gears or wasted products, Then we send to the factory to crumble them into ashes, however the color turns out to be not so idea since the product is colorful, Therefore, we add more wasted materials into the crumbled ashes, Then we adhesive the ashes together with the help of the factory workers, The final challenge for the sustainable facade material is waterproof test, the team tried several different media, eventually we let some micro spaces open on surfaces therefore it absorbs the water fast
Abagize Itsinda: Bonnie Liao
Lisa Liu
Pavel Zhu
Abafotoye: Image #1: Photographer Liu Wei
Image #2: Photographer Liu Wei
Image #3: Photographer Liu Wei
Image #4: Photographer Liu Wei
Image #5: Photographer Liu Wei
Video Credits: YinTai Group, IN99 Chengdu