Umushinga AS Women Empowerement Impano y'Ikigo wa Antonia Skaraki ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Impano.
IcyumaImpano· 2024
AS Women Empowerement Impano y'Ikigo
Umukiriya: As
Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Impano
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #152153Imigereranyo
Ibyerekeye AS Women Empowerement Impano y'Ikigo
A|S yemeje gushushanya impano y'umwaka y'ikigo kugirango ibe ubutumwa n'uhamazo rwo gukora byatewe n'ubukenewe bwo guha imbaraga abagore b'amoko yose, amadini yose, cyangwa imibereho y'abaturage. Tsikoudia ya Cretan, ikinyobwa gakondo cya Girika, cyuzuza amacupa yakozwe mu buryo bwagenewe kugereranya abagore batandukanye, buri kimwe gifite isura itandukanye yakozwe mu bibumba nk'igifuniko, byatewe n'imiterere y'ibishushanyo bya kera bya Cycladic. Byerekanaga insanganyamatsiko z'Ubwisanzure, Impinduka, Uburinganire, Ubutabera, Uburezi, Guhitamo, n'Imbaraga. Buri cupa cyashyizwe mu isanduku yihariye hamwe n'amashusho y'ubuhanzi na poseteri yo gushyira ku rukuta.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cy'icyuma
AS Women Empowerement Impano y'Ikigo ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. AS Women Empowerement Impano y'Ikigo biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. AS Women Empowerement Impano y'Ikigo yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- Cretan tsikoudia, a traditional Greek drink filled bottles shaped to symbolize, different woman, adorned with distinct clay faces, embodying the themes of Freedom, Change, Equality, Justice, Education, Choice, and Strength. Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster. The back of each box displayed over 2000 female names, uniting women worldwide in solidarity.
- Ibipimo n'Ipaki
- Paper Box Width 327mm x Depth 117.5mm x Height 585mm
- Ibibazo Fatizo
- CorporateGift, WomenEmpowerment, WomenRights, Greece, WomenMovement, GenderEquality, Tsikoudia, GreekDrink, ViolenceAgainstWomen
- Ikoranabuhanga ryo Guteza Imbere
- Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster.
- Ikibazo cy'Ishusho
- Instead of a just pleasing, beautiful or clever corporate gift, this year the challenge was to design and create a gift with a message. One that would motivate the agency’s clients to reflect or/and act in favour of the women empowerment movement.
- Ubushakashatsi
- Even today women undergo abuse regardless of ethnicity, religion or social status.
Empowering women may include, among other things, education, awareness, promoting women’s viewpoints, with the aim to result in equality and freedom. Women empowerment is one of the most significant topics today. - Ibyatumye Habaho
- Inspired by the need to empower women of any ethnicity, religion or social status as a protest to the abuse they’ve been undergone even today, A.S. Strategy, Branding & Communication decided to design an annual corporate gift which was a statement and a call to action.
- Igihe cy'Umushinga
- The project started in December 20 2022 until February 8 2023 in Athens
- Uburyo bw'Imikorere
- The corporate gifts were sent to serve as a statement and call to action, to A.S. clients, in Greece and abroad.
- Abagize Itsinda
- creative director: Antonia Skaraki, art director: Valia Alousi, copywriter: Nagia Koutroumani
- Abafotoye
- Image No#1 : Photographer, Illustrator: Valia Alousi
Image No#2 : Photographer, Illustrator: Valia Alousi
Image No#3 : Photographer, Illustrator: Valia Alousi
Image No#4 : Photographer, Illustrator: Valia Alousi
Image No#5 : Photographer, Illustrator: Valia Alousi
Byatanzwe
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