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Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri na Rachel Tsang

Umushinga Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri wa Rachel Tsang ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Ibikorwa.


IfezaIbikorwa· 2024

Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri

na Rachel Tsang

Umukiriya: Hong Kong Trade Development Council

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ibikorwa

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #157444

Amabara

Imigereranyo

Ibyerekeye Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri

Centrestage ni igitaramo cy'ubucuruzi bw'imideri kibera mu Kigo cy'Amanama n'Imurikagurisha cya Hong Kong (Hong Kong Convention and Exhibition Centre). Iki gitaramo kimara iminsi ine kikaba gifite ubuso bwa metero kare 11,000 kandi kigabanyijemo uduce tune dushingiye ku buzima bwiza bw'umubiri, imibanire, ibidukikije n'umutima. Icyumba cy'imurikagurisha gifite metero kare 7,200 kirimo ahantu h'abamurika ibicuruzwa, agataramo gato ko kwerekana imyambaro hamwe n'ahantu ho kwerekana imideri. Urubuga rukuru rw'uruziga ruzengurutswe n'urukuta rw'amashusho rufite dogere 180, rufite ubugari bwa metero 47, kandi rwakira abashyitsi barenga 600. Umwenda w'imigozi y'amatara ya LED ufite amagorofa abiri hamwe n'imitako y'indabyo zinyeganyega byongera imbyino n'ubuzima mu mwanya w'igitaramo.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Centrestage 2023 Igitaramo cy'Ubucuruzi bw'Imideri ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
Hong Kong Trade Development Council presents the 8th edition of Centrestage, Asias premier fashion event this year. The combination of exquisite venue designs, carefully curated decor, and innovative technology draws 7,700 worldwide buyers, who visit and make purchases. This is a sophisticated platform for fashion designers, allowing them to share their unique vision, promote design trends, and launch fashion brands.
Ibipimo n'Ipaki
The Centrestage at Hong Kong Convention and Exhibition Center redefines creativity and immersive fashion experiences. Spanning over 11,000 sqm, the fairground is divided into four distinct zones: Environment Wellness, Spiritual Wellness, Social Wellness, and Physical Wellness, to promote fashion from all regions. The groundbreaking design of a 2 story LED string curtain display allows an interactive and dynamic experience for visitors. The round stage layout features a 180 degree, 47m wide video wall, together with an uplifted audio and lighting system, offering an unparalleled immersive show experience for over 600 guests.
Ibibazo Fatizo
CENTRESTAGE, Hong Kong Fashion Event, HKTDC, Exhibition Design, Asia’s Fashion Spotlight, FASHIONALLY, CreateHK, Elite, YDC
Ikoranabuhanga ryo Guteza Imbere
Centrestage offered an immersive fashion show experience with mega sized LED video wall showing AI generated videos to enhance the visual experience. It also served as a stunning backdrop to support multiple fashion shows during the event. In addition, the dynamic and visually striking display, including an oversized LED string curtain wall, kinetic floral decorations, and interactive fashion walls, captivated audiences, generated social media buzz, and delivered memorable events.
Ikibazo cy'Ishusho
Planning and integrating the AI elements into a physical fair present a set of unique challenges. Our team need more time and new skillset to manage technical integration, quality assurance, real-time adaptability, and maintaining artistic integrity. We also need to ensure in sync with the exhibition theme Radiant Wellness, objective and functional needs for all exhibitors and fashion show designers. Addressing these challenges requires a multidisciplinary approach, involving collaboration between AI experts, video production specialists, artists, technical teams as well as event contractors to overcome these challenges and harness the potential of AI visuals for captivating show experiences.
Ubushakashatsi
The research abstract is focusing on the four dimensions of wellness, namely Physical, Social, Environmental, and Spiritual. We seek for the relevant elements for each dimension and interplay in achieving a well-balanced lifestyle and sustainability. This year we utilize the AI technology to inspire and contribute to the design, curation, and presentation of this event. Based on the concept of Radiant Wellness, we integrate the AI generated models together with designers collection and bring newness to our audience. The use of AI also transforms traditional fashion shows with a more vibrance LED and visuals effect to enhance creativity and spectacle.
Ibyatumye Habaho
It is time to rebound after the covid pandemic. We would like to build a culture of well-being and re-develop our body, mind, and spirit. The design of Radiant Wellness is a concept with four dimensions of wellness, including Physical, Social, Environmental, and Spiritual. The overhead kinetic floral display, together with the three distinct color lily pad photo booths promotes a refreshing, healthy, and sustainable experience. Additionally, the 2 story LED string curtain integrated with the AI-generated models wall becomes a vibrant platform to showcase the designers collections.
Igihe cy'Umushinga
Centrestage, a 4 day fashion event held from 6th to 9th September 2023, was organized by the Hong Kong Trade Development Council (HKTDC) at the Hong Kong Convention and Exhibition Centre (HKCEC). The creative team spent a total of 5 months, from the initial briefing to the onsite completion, ensuring an exceptional execution of the event.
Uburyo bw'Imikorere
Centrestage is divided into two main parts: The Exhibition Hall and the Main Stage for Fashion Show Performance. The 7,200 sqm Exhibition Hall includes strategically designed booths, a mini parade, and a fashion presentation area to accommodate multiple exhibitors and provide a comfortable browsing experience for attendees. Meanwhile, the unusual circular main stage layout with a mega LED screen enhances visibility and allows dynamic movement for the models. It offers an intimate experience for audiences and enhanced interaction.
Abagize Itsinda
HKTDC Creative Department
Abafotoye
Hong Kong Trade Development Council

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Igihembo A' Design Award ni icyubahiro mpuzamahanga gisuzumwa n'abacamanza ku mashusho meza. Injira mu ihiganwa rya A' Design Award kugira ngo ubone amahirwe yo guhabwa icyubahiro gikwiye, icyamamare, icyubahiro n'ubumenyekane ku mushinga wawe. Tanga umushinga wawe mu ihiganwa rya A' Design Award kandi uhiganire igihembo A' Design Prize gikundwa cyane.

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