Kaorium Igikoresho cy'Uburambe bw'Impumuro na Toshiharu Kurisu - Scentmatic

Umushinga Kaorium Igikoresho cy'Uburambe bw'Impumuro wa Toshiharu Kurisu - Scentmatic ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Uburyo bwo Gukoresha.

IfezaUburyo bwo Gukoresha· 2025

Kaorium Igikoresho cy'Uburambe bw'Impumuro

na Toshiharu Kurisu - Scentmatic

Umukiriya: Scentmatic Inc.

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Uburyo bwo Gukoresha

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #166218

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Kaorium Igikoresho cy'Uburambe bw'Impumuro

Sisitemu y'ibimenyetso bikorana n'abantu itanga uburyo bushya bwo kumenyera no kwishimira impumuro binyuze mu guhuza impumuro n'ururimi. Hakoreshejwe ikoranabuhanga ryafashijwe na AI ryitwa Kaorium, rigaragaza imiterere y'impumuro, abakoresha bashobora kwibuka cyane uko babona impumuro no gushakisha amagambo asobanura ajyana n'ibyo babona. Ibi bibabasha kuvumbura impumuro zihuya neza n'imyumvire yabo bwite.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Kaorium Igikoresho cy'Uburambe bw'Impumuro ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Kaorium Igikoresho cy'Uburambe bw'Impumuro biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Kaorium Igikoresho cy'Uburambe bw'Impumuro ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement.
Ibipimo n'Ipaki: External dimensions W1083.5 × D718 × H850 mm
Weight 80kg

Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions.
Ibibazo Fatizo: Kaorium, AI, fragrance, signage, device
Ikoranabuhanga ryo Guteza Imbere: Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents.
Ikibazo cy'Ishusho: When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value.
Ubushakashatsi: In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK.
Ibyatumye Habaho: This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents.
Igihe cy'Umushinga: The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
Uburyo bw'Imikorere: Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience.
Patente: Trademark (2023) 2022-082558 SCENTMATIC.Inc
Abagize Itsinda: producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima
Abafotoye: Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.