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Golden Key Venue Inyubako y'Ibiro na MADA s.p.a.m. LLC

Umushinga Golden Key Venue Inyubako y'Ibiro wa MADA s.p.a.m. LLC ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cya Platini mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ubwubatsi.


PlatiniUbwubatsi· 2025

Golden Key Venue Inyubako y'Ibiro

na MADA s.p.a.m. LLC

Umukiriya: MADA s.p.a.m. LLC

Uwatsinze Igihembo cya A' Design Award cya Platini mu Cyiciro cya Ubwubatsi

7,466,435

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #168626

Amabara

Imigereranyo

Ibyerekeye Golden Key Venue Inyubako y'Ibiro

Golden Key Venue ni inyubako y'ibiro iri i Shanghai, mu Bushinwa, yakozwe mu guhindura ububiko bwahoze buhari. Ibice bitatu bigufi bihujwe n'agace k'inyubako ndende. Igice kirambuye cya metero 26 gishyigikiwe n'inkingi ebyiri ziberamye zitwikiriye icyuma kitagira umugese (stainless steel) gisa nk'indorerwamo. Uruhande rw'inyuma rukozwe mu bipande 28,000 bya terracotta itukura, biyiha isura yoroheje isa n'iy'ikigo cy'amashuri, mu gihe inkuta z'ikirahure cyera cyane zigize igice cyo hejuru. Ibice byubatswe bigerekeranye bituma imbere hasa n'inzu za loft. Ibibuga byo hagati, amabaraza, ubusitani bwo ku gisenge n'ahantu h'icyatsi kibisi ku muhanda wa Chuanqiao Road bihuza abakoresha inyubako n'ibidukikije.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Platini

Golden Key Venue Inyubako y'Ibiro ni igihembo cya A' Design Award cya Platini cyegukanywe, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo bidasanzwe by'ukuri, byiza kandi bitangaje. Ibihembo bya Platini ni ibitangaza byo guhanga, ni ubuhamya bw'aho ubwenge n'ubuhanzi bigarukira, kandi bigaragaza ubunyamwuga n'ubuhanga butagereranywa bw'ababihanze. Biteganyijwe ko ibi bishushanyo ari byo bizwi cyane, bishyiraho ikibaranga ubwiza bw'igihe, bigatanga umusanzu mu mibereho myiza y'abaturage kandi bigura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Golden Key Venue Inyubako y'Ibiro igaragaza urwego rw'indashyikirwa, igatuma isi iba nziza kubera ibiranga byayo bifitiye akamaro abantu. Golden Key Venue Inyubako y'Ibiro ni igihangano cyegukanye Igihembo cya A' Design Award cya Platini, gikangura ibyifuzo, giha imbaraga, gishimisha kandi gitera ibyishimo bikomeye.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
This project explores urban norms through three low-rise blocks linked to a high-rise zone, with two slanted columns. It integrates green spaces along Chuanqiao Road and uses stacked volumes for a loft-like design. The facade, with 28,000 red ceramic tiles, offers a minimalist "academic-style" look, while courtyards, terraces, and rooftop gardens foster creativity and nature connection.
Ibipimo n'Ipaki
The site covers an area of 11,000 square meters, with a total building area of 36,000 square meters (22,000 square meters above ground and 14,000 square meters underground). The building has a height of 40 meters, with 5 floors above ground and some areas reaching 8 floors.
Ibibazo Fatizo
Urban Catalyst, Urban Renewal, Industrial Architecture, Architectural Transformation, Green Spaces, Community, Research and Development, Cantilever Architecture
Ikoranabuhanga ryo Guteza Imbere
The building features a 26-meter cantilever supported by two tilted, mirror-finish stainless steel columns, creating a surreal spatial effect. The facade, made of 28,000 red terracotta panels, evokes a minimalist campus-style aesthetic with green trees and red walls. The upper portion showcases glazed ultra-white glass curtain walls, forming a distinct two-level architectural design.
Ikibazo cy'Ishusho
The design’s challenge lies in the 26 meter cantilever, supported by two inclined giant columns wrapped in mirror finish stainless steel. These columns extend from the ground to the ceiling, creating a seamless, suspended effect. Balancing structural integrity with the delicate reflective surfaces required close coordination between engineering and design, ensuring both stability and visual impact. Achieving strength, elegance, and a surreal spatial experience was essential to the project’s success.
Ubushakashatsi
The Golden Key Venue, located at 1065 Chuanqiao Road in Pudong's Jinqiao area, was formerly the Huashi Storage Warehouse under Shanghai Pharma Group. The five-story, 2,700 sqm building was in disrepair and had low land-use efficiency, affecting the surrounding industrial community. As part of Jinqiao Sub-center's broader transformation, Shanghai Pharma Holdings and Jinqiao Group, two state-owned enterprises, have spearheaded this urban renewal project.
Ibyatumye Habaho
Urban structures possess an inherent logic that requires rationality and knowledge to shape, forming a driving force for urban behavior - an Urban Catalyst. Its purpose is to influence other elements, attracting talent to collectively create a vibrant, cohesive city, driven by empowered industries, urban construction, productivity integration, vitality creation, and regeneration.
Igihe cy'Umushinga
The design phase of the architectural project began in 2021, with construction completed in 2024.
Location: 1065 Chuanqiao Road, Shanghai, China
Uburyo bw'Imikorere
Through the collaboration between Shanghai Pharma Holdings and Jinqiao Group, an old warehouse has been transformed into a landmark innovation hub in the Jinqiao Sub-center. Magsense Health has settled in the project, with biopharmaceutical companies like Huashi Pharmacy and Huantong Technology joining soon. This initiative is fostering a synergistic biopharmaceutical ecosystem, positioning the area as a key industry hub and a Shanghai benchmark for urban renewal driving new productivity.
Abagize Itsinda
Lead Architect: Ma Qingyun, Project Architect: Geng Lingxiang, Project Architect: Geng Yifei, Architect: Chen Yitao, Architect: Li Yibo, Architect: Liu Ruihua, Architect: Zhang Jiawen, Architect: Zhou Wenxin, Architect: Zhang Qi, LDI Architect: Hong Youran, LDI Architect: Jiang Hui, LDI Architect: Li Jie, LDI Architect: Lu Lei, LDI Architect: Xue Jian, LDI Architect: Huang Chen, LDI Architect: Gao Ting, LDI Architect: Yuan Yao
Abafotoye
Image #1: Photographer Vincent Wu, 2024.
Image #2: Photographer Vincent Wu, 2024.
Image #3: Photographer Vincent Wu, 2024.
Image #4: Photographer Vincent Wu, 2024.
Image #5: Photographer Vincent Wu, 2024.
Video Credits: MADA s.p.a.m LLC, 2024

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