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Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara na Acorde & Co.

Umushinga Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara wa Acorde & Co. ni uwatsinze igihembo cyubahwa cyane 2026 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Umuco n'Umurage.


BuronzeUmuco n'Umurage· 2026

Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara

na Acorde & Co.

Umukiriya: Acorde & Co.

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Umuco n'Umurage

6,465

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #182560

Amabara

Imigereranyo

Ibyerekeye Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara

Elogio de la Sombra de Buenos Aires ni imurikagurisha ryakozwe rigenewe ahantu hihariye hamwe n'umwirondoro ugaragara byakorewe Centro Cultural Borges. Iri murikagurisha rigaragaza amashusho mato cumi n'abiri y'ubuzima bwa buri munsi mu mujyi rwagati wa Buenos Aires, ahumekewe n'umuvugo wa Jorge Luis Borges. Impapuro zikatwe zishyirwa imbere mu tudasanduku tw'uruziga dufite utwobo duto duto tuzimurikira kandi tukagaragaza ibicucu byazo. Iyi nyubako y'ubuhanzi ifata amadirishya atanu y'amaduka. Ibimenyetso by'inyandiko nziza byavuye mu bubiko bw'ikigo byahinduwe muri koranabuhanga kugira ngo bikoreshwe mu mitwe, mu turango no mu bikoresho byacapwe. Urubuga ruto rwa interineti rukoranwa rugerwaho binyuze kuri kode iri ku madirishya.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Elogio de la Sombra de Buenos Aires Igishushanyo cy'Imurikagurisha, Umwirondoro Ugaragara ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
The creation of a sensitive and minimalist artwork and design, emphasizing the installation's presence in the space, under the noise and visual pollution conditions typical of the downtown area, and especially the entrance areas to the Galerias Pacifico shopping center, where the Centro Cultural Borges is located.
Ibipimo n'Ipaki
1. Layout of the art installation in five shop windows in a public space.
a. Implementation of institutional identity elements.
b. Implementation of the identity developed for the exhibition.
c. Monitoring and control during the installation of the artwork.

2. Communication.
a. Pre-opening.
i. Invitations and digital content for social media.
ii. Posters and brochures for the cultural center's programming.
iii. Promotional stationery.

b. Opening and promotion.
i. Flyers and digital content for social media.
ii. Interactive microsite linked to the shop windows.
Ibibazo Fatizo
Cultural Heritage, Culture, World Literature, Jorge Luis Borges, Buenos Aires, Artistic Space, Artwork, Exhibition, Identity, Design
Ikoranabuhanga ryo Guteza Imbere
These scenes are made from paper cutouts inside micro-perforated cylindrical capsules which illuminates them by projecting their shadows.

The project included graphic production and the preparation of original artwork, the creation of layouts, maps, and assembly diagrams, and the installation of graphic works for application by the various teams.
It also involved the reinterpretation, digitization, and implementation of calligraphic symbols obtained from the institutional archive for the composition of labels, titles, curatorial texts, and promotional materials for the exhibition. Finally, it included the design and layout of promotional materials and public and institutional outreach materials for the exhibition.
Ikibazo cy'Ishusho
The main challenge was to carefully consider the visual attributes in relation to the work and imagery of Jorge Luis Borges, and more specifically, his poetry connected to the city.
Ubushakashatsi
In the context of the Centro Cultural Borges new season during the first quarter of 2024, the site-specific exhibition "Elogio de la Sombra de Buenos Aires" was programmed in the historic center of Buenos Aires. The exhibition consists of twelve miniature models of typical scenes and daily life in downtown Buenos Aires.

The initial stage of the project involved research into the cultural center's heritage collection, which includes numerous documents and manuscripts by the author. Based on these, a digitization process was developed for his personal handwriting, as well as for various stationery items and historical documents.

Furthermore, to create the required series of architectural pieces, measurements and spatial details of the facilities were surveyed. These facilities share space with the Galerias Pacifico shopping center, including the large glass-fronted galleries facing the street at the intersection of San Martin and Viamonte streets. It is also significant that the landscape in which these galleries are situated during peak hours is filled with heavy traffic and activity, constituting the typical metropolitan and cosmopolitan scene characteristic of one of the city's busiest tourist areas.
Ibyatumye Habaho
The exhibition is a catalog of everyday scenes, similar to those described by Jorge Luis Borges in the poem "Buenos Aires" (Elogio de la Sombra, Emece, 1969). These aspects, along with others such as the author's manuscripts and the downtown Buenos Aires scene, influenced the formal and conceptual decisions of the graphic system.
Igihe cy'Umushinga
The project was carried out in Ciudad Autonoma de Buenos Aires between January and April 2024 and was exhibited at the Centro Cultural Borges until June 2024.
Uburyo bw'Imikorere
The project focuses on the windows of the Centro Cultural Borges, where the installation is located. It aims to capture the attention of passersby in downtown Buenos Aires, visually narrating a poem by Jorge Luis Borges through the contrast with the city. The installation is complemented by an interactive microsite, accessible via QR code integrated into the windows. On this site, visitors can learn about the project and create their own interpretations of the Buenos Aires landscape, much like Borges in his eponymous poem.
For the physical component, a series of institutional and promotional materials (including invitations, posters, and fanzines) and specific furniture were developed, all sharing the same spirit and visual key.
Patente
Copyrights belong to Acorde & Co., 2026
Abagize Itsinda
Acorde & Co.
Abafotoye
Image #1: Creator Acorde & Co., Elogio: essence, 2024.
Image #2: Creator Acorde & Co., Elogio: location, 2024.
Image #3: Creator Acorde & Co., Elogio: details, 2024.
Image #4: Creator Acorde & Co., Elogio: visitors, 2024.
Image #5: Creator Acorde & Co., Elogio: craftsmanship, 2024.

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