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W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli na Virserius Studio

Umushinga W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli wa Virserius Studio ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Ubwakirizi.


IcyumaUbwakirizi· 2020

W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli

na Virserius Studio

Umukiriya: Virserius Studio

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ubwakirizi

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #96698

Amabara

Imigereranyo

Ibyerekeye W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli

W Atlanta Midtown ni igishushanyo cy'imbere cy'inzu y'abashyitsi n'ibaari muri hoteli iherereye i Atlanta, muri Jeworujiya, muri Leta Zunze Ubumwe za Amerika. Igishushanyo gishingiye ku mutungo n'ubusitani bw'ibanga bw'umuntu w'inkuru y'impimbano witwa Arthur, ukusanya ibihangano n'ibintu mu ngendo nyinshi akorera hirya no hino ku isi. Inzu y'abashyitsi n'ibaari bifite ubuso bungana na metero kare 929. Ibikoresho by'ubukorikori byakozwe ku buryo bwihariye, amasakwe, ibihangano n'ibisasu by'ikoranabuhanga bishyirwa ku nkuta bikora ishyamba ry'igiti n'ubusitani bw'ibimera. Icyumba gito gikoresha inkuru y'Umugani wa Njoro Igihumbi n'Imwe, kandi kirimo ubuhanzi bwerekana ku gisenge. Ibyicaro bigenda byiyongera ku buryo bw'amashaho hamwe n'ibyicaro nk'iby'inzu y'imikino bishyigikira akazi, ibiganiro, cyangwa amateraniro y'abantu bake.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. W Atlanta Midtown Igishushanyo cy'Imbere cya Hoteli yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
Ibipimo n'Ipaki
The lobby and bar measure approximately 929.0304 square metres
Ibibazo Fatizo
art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
Ikoranabuhanga ryo Guteza Imbere
The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
Ikibazo cy'Ishusho
The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
Ubushakashatsi
To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
Ibyatumye Habaho
The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
Igihe cy'Umushinga
The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
Uburyo bw'Imikorere
In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
Abagize Itsinda
Principal Designer: Virserius Studio
Art Consultants: Imaggo Production
Abafotoye
Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019

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