विषयवस्तुं प्रति गच्छतु
Sunghoon Kim इत्यनेन कृतं 87MM Brand Story पुस्तक डिज़ाइन

Sunghoon Kim इत्यनेन कृतं 87MM Brand Story पुस्तक डिज़ाइन इति मुद्रण एवं प्रकाशित माध्यम अभिकल्पना प्रतियोगितावर्गे 2022 A' Design Award रजतपुरस्कारः इत्यस्य अत्यन्तं प्रतिष्ठितः विजेता अस्ति।


रजतम्मुद्रणम्· 2022

87MM Brand Story पुस्तक डिज़ाइन

कर्तृ Sunghoon Kim

ग्राहकः: 87mm

मुद्रणम् वर्गे A' Design Award रजतपुरस्कारः विजेता

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वर्णाः

परिकल्पना

87MM Brand Story पुस्तक डिज़ाइन विषये

87MM कोरिया-देशस्य एकं प्रतिनिधि-फैशन-ब्राण्डम् अस्ति यत् संवेदनेन विनोदेन च दैनन्दिनीं संस्कृतिं सृजति। २०११ वर्षात् आरम्भात् अनन्तरम्, "Moment by Moment, We Say No Concept But Good Sense" इति नाम्ना, दशवर्षीय-अभिलेखैः युक्तं ब्राण्ड-रूपेण, गतदशकस्य कथां 87MM-प्रेमिभ्यः जनेभ्यः कथयितुं एतत् डिज़ाइनं कृतम्। द्वयोः संस्थापकयोः कथया 87MM-ब्राण्ड-कथया च सह, 87MM प्रति स्नेहं उत्साहं च धारयतां युवा-कोरियाई-जनानां सह अधिकं सन्निकटं संवादं स्थापयितुं इदं सेवते।

मान्यता

A' Design Award रजतपुरस्कारः विषये

87MM Brand Story पुस्तक डिज़ाइन A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। 87MM Brand Story पुस्तक डिज़ाइन अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। 87MM Brand Story पुस्तक डिज़ाइन बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।

परिकल्पनायाः पृष्ठतः

सम्वादसामग्री

परिकल्पकेन प्रदत्ताः श्रेयसि, दलसदस्याः तान्त्रिकविवरणानि च।

अद्वितीयगुणाः
He designed the brand book of 87MM, a Korean fashion brand. 87MM is a representative fashion brand in Korea that creates a culture in everyday life through sense and wit. You can see the story of 87MM over the past decade through the brand book which contains the record of the 10th anniversary since its launch in 2011.
आयामाः एवं सम्पुटीकरणम्
Hardcover book, 190 mm × 280 mm × 33 mm, 400 page. The cover is debossing and hot foil stamping (gloss black), the Spine is hot foil stamping (gloss black), Coating silkscreen on the paper.
सूचकशब्दाः
87MM, brand book, book, design, editorial, graphic, typography
उत्पादनप्रौद्योगिकी
The cover design was designed to express the accumulation of stories for 10 years by printing thick boards and 87MM main colors on paper and was made using debossing and matte inkstones on the front and back of the cover. It is divided into three parts in total, and we used four types of paper to express the image well according to the characteristics of each part. Part 1-1 is made to have a different texture than other parts by coating with a silkscreen.
परिकल्पना-आह्वानम्
In organizing and classifying vast amounts of data over the past decade, data had to be classified and selected so that it could be an interesting record that suits the character of a fashion brand and expresses the brand well, not just a record of 10 years. And the newly designed font had to harmonize with the story expressed in writing. The selection of paper to express these materials well was also an important task.
अनुसन्धानम्
According to the nature of the fashion brand, he wanted to classify the story of the past decade into three parts. Since the characteristics of each part are clearly distinguished, it was judged that using paper in four types could convey the story of 87MM more accurately. Through the form, proportion, and texture of the book, I wanted to convey that it is a book made by a brand's philosophy and fashion brand.
प्रेरणा
While interviewing the two founders of 87MM, who were fashion models, He learned the story of how they made clothes. He wanted to convey the story of their 10 years of making clothes in a book. He came to think about how to express their favorite colors, graphics, and various elements in the book. Inspired by the numbers 8 and 7, He designed fonts, and He designed books using these fonts.
परियोजनाकालः
The project began in Seoul, Korea, in March 2021 and ended in January 2022. Books have been on sale in Korea since January 2022.
प्रचालनप्रवाहः
Through the brand book, he designed to tell the public who likes 87MM, Korea's leading fashion brand, the story of the 10 years since its establishment in 2011. This book will serve to communicate more closely with the young Korean public who likes 87MM and is enthusiastic about it through the story of the brand and the story of the two founders as well as the brand philosophy of 87MM.
दलसदस्याः
Writing: Kim Wonjoong, Park Jiwoon
Design: Kim Sunghoon
चित्रश्रेयः
87MM

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उत्तमा परिकल्पना महत् सम्मानम् अर्हति

A' Design Award इति उत्तमपरिकल्पनार्थम् एकः अन्ताराष्ट्रियः, निर्णायकमण्डलीयः सम्मानः अस्ति। योग्यतामूलकं सम्मानं प्राप्तुं, यशः, प्रतिष्ठां, प्रसिद्धिं च स्वकार्यार्थम् अर्जयितुम् A' Design Award इत्यस्मिन् भागं गृह्णातु। स्वकार्यं A' Design Award इत्यस्मै नामाङ्कयतु, अभिलषिते A' Design Prize इत्यस्मै प्रतिस्पर्धां कुरुत।

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