Rami Yaser Hosni ᱨᱮᱱᱟᱜ Wa Lana Waqfa Brand ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱴᱤᱣᱤ ᱥᱷᱚ ᱫᱚ ᱵᱤᱜᱭᱟᱯᱚᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱞᱚᱦᱟᱵᱤᱜᱭᱟᱯᱚᱱ· 2021
Wa Lana Waqfa Brand ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱴᱤᱣᱤ ᱥᱷᱚ
Rami Yaser Hosni ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: TRT Arabi TV channel
ᱵᱤᱜᱭᱟᱯᱚᱱ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#119930 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Wa Lana Waqfa Brand ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱴᱤᱣᱤ ᱥᱷᱚ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱣᱟ ᱞᱟᱱᱟ ᱣᱟᱠᱟᱯᱷᱟ (ᱫᱟᱲᱟᱝ ᱫᱚ ᱛᱷᱤᱨ ᱦᱩᱭ ᱞᱟᱜᱤᱫ) ᱫᱚ ᱢᱤᱫ ᱢᱟᱝᱢᱟ ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱥᱷᱚ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱱᱤᱛᱚᱜ ᱠᱟᱛᱷᱟ ᱠᱷᱚᱵᱚᱨ ᱨᱮ ᱦᱤᱥᱟᱹᱵ ᱮᱢᱟᱭ ᱟ ᱾ ᱱᱚᱶᱟ ᱫᱚ ᱢᱤᱫ ᱠᱷᱚᱵᱚᱨ ᱨᱮᱭᱟᱜ ᱜᱷᱚᱴᱚᱱ ᱨᱮ ᱢᱟᱨᱥᱟᱞ ᱨᱩᱣᱟᱲ ᱟ ᱟᱨ ᱱᱚᱱᱰᱮ ᱯᱷᱮᱰᱟᱛ ᱛᱮ ᱵᱤᱪᱟᱨᱟᱜ ᱟ ᱾ ᱰᱤᱡᱟᱭᱤᱱ ᱴᱤᱢ ᱫᱚ ᱯᱩᱨᱟᱹ ᱨᱤᱵᱷᱨᱟᱱᱰ (ᱳᱯᱷᱱᱟᱨ, ᱥᱴᱩᱰᱤᱭᱳ, ᱥᱷᱚ-ᱨᱮᱱᱟᱜ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱯᱨᱳᱢᱳ..) ᱢᱮᱱᱟᱜ ᱠᱟᱫᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱥᱷᱚ ᱨᱮᱭᱟᱜ ᱠᱚᱱᱥᱮᱯᱴ ᱦᱤᱥᱟᱹᱵ ᱯᱷᱮᱰᱟᱛ ᱛᱮ ᱫᱮᱠᱷᱟᱣᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ “ᱢᱟᱨᱥᱟᱞ” ᱟᱨ ᱢᱤᱫ ᱵᱤᱥᱚᱭ ᱨᱮ “ᱛᱷᱤᱨ ᱦᱩᱭ” ᱨᱮ ᱜᱷᱩᱨ ᱢᱮᱱᱟᱜ ᱟ ᱾ ᱥᱷᱚ ᱱᱩᱛᱩᱢ ᱨᱮᱭᱟᱜ ᱯᱩᱭᱞᱩ ᱟᱠᱷᱚᱨ ᱫᱚ ᱫᱳᱥᱟᱨ ᱠᱟᱛᱷᱟ ᱨᱮᱭᱟᱜ ᱯᱩᱭᱞᱩ ᱟᱠᱷᱚᱨ ᱨᱮ ᱢᱟᱨᱥᱟᱞ ᱮᱢᱟᱭ ᱟ, ᱢᱟᱨᱥᱟᱞ ᱟᱨ ᱯᱟᱱᱛᱮ ᱨᱮᱱᱟᱜ ᱠᱷᱚᱵᱚᱨ ᱮᱢ ᱞᱟᱜᱤᱫ ᱾ ᱫᱳᱥᱟᱨ ᱠᱟᱛᱷᱟ ᱨᱮᱭᱟᱜ ᱢᱩᱪᱟᱹᱫ ᱨᱮᱭᱟᱜ ᱡᱟᱹᱸᱜᱟᱹ ᱜᱟᱨ ᱫᱚ ᱢᱤᱫ ᱛᱷᱤᱨ ᱦᱩᱭ (ᱥᱷᱚ ᱨᱮᱭᱟᱜ ᱱᱩᱛᱩᱢ) ᱫᱮᱠᱷᱟᱣᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Wa Lana Waqfa Brand ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱴᱤᱣᱤ ᱥᱷᱚ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Wa Lana Waqfa Brand ᱯᱚᱞᱤᱴᱤᱠᱟᱞ ᱴᱤᱣᱤ ᱥᱷᱚ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
- ᱴᱮᱜ ᱠᱚ
- broadcast program, political, current affairs, news, arabic, design, brand, opener
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
- ᱯᱨᱮᱨᱚᱱᱟ
- The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.
The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes). - ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
